Dheepa Perumal

Available to hire

I'm a Dynamic Digital Marketing Manager with 9+ years of experience leading performance marketing, SEO, SEM, content strategies, social media marketing, and AI-driven initiatives across B2B and B2C markets.

About

I’m a Dynamic Digital Marketing Manager with 9+ years of experience leading performance marketing, SEO, SEM, content strategies, social media marketing, and AI-driven initiatives across B2B and B2C markets.

I specialize in marketing automation, lead nurturing, and demand generation using modern MarTech stacks, mapping customer journeys, optimizing funnels, and applying data analytics and attribution modeling to drive ROI and scalable business growth.

  • 10 years' experience
  • Joined October 2025

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Professional Services
  • Education
  • Other

Work experience· 8 roles

Brand And Digital Marketing Manager · Skillify Solutions ConsultingMay 2025 – Present · 1 yr 7 mos

Led multi-channel digital strategies integrating SEO, SEM, and AI-based automation, delivering a 35% YoY increase in qualified leads. Managed Google, Meta, and LinkedIn ads with 4.2x ROAS and 25% CPC reduction. Directed an 8-member cross-functional team across content, SEO, and design, boosting delivery efficiency by 30%. Optimized conversion funnels to improve lead-to-sale conversions by 28% and grew organic traffic by 45%.

Digital Marketing Specialist · Indofrench TechnologiesApr 2025 – Oct 2025 · 7 mos

Spearheaded multi-channel campaigns (SEO, PPC, Social, AI-based retargeting, email, social) across cybersecurity, finance, and real estate. Increased organic traffic by 60% and lead generation by 25% YoY. Managed Google and Meta ads delivering 4x ROAS and 20% CPC reduction. Improved UX and landing pages, developed monthly analytics reports, and mentored juniors.

SEO Specialist · EsourceIT TechnologiesJan 2022 – Oct 2025 · 3 yrs 10 mos

Executed advanced SEO strategies, improving search visibility and keyword ranking; boosted organic traffic by 80% through competitive audits and technical optimization; budget planning, campaign creation, bidding and management.

SEO Specialist · Cherrie TechnologiesApr 2021 – Oct 2025 · 4 yrs 7 mos
Commercial Marketing Manager · Low Cost Web AgencyJun 2020 – Oct 2025 · 5 yrs 5 mos
Digital Marketing Executive · Blackhole SolutionsAug 2018 – Oct 2025 · 7 yrs 3 mos
SEO Content Writer · Arcturus Group of Individuals (Cube -E-Nowation)Jul 2017 – Oct 2025 · 8 yrs 4 mos
Technical Support · Laminar Global SolutionsAug 2016 – Oct 2025 · 9 yrs 3 mos

Education

B.Tech – Computer Science Engineering · Dr. SJS PMCET College of Engineering and Technologies, Puducherry2011 – 2015

Certifications and awards

Google Ads Certified2030 – 2025
Google Analytics Certified2030 – 2025
HubSpot Content Marketing Certification2030 – 2025
DELF French (B1) – Alliance Française de Pondichéry2030 – 2025

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