Available to hire
I am a results-driven SEO and digital marketing professional with 3+ years of experience across technical SEO, GEO/AEO, and large-scale site migrations. I thrive on solving complex growth challenges with data-driven insights and proactive problem solving.
I specialize in AI-native workflows, cross-channel strategies, and full-funnel performance marketing to grow organic presence for enterprise SaaS, cybersecurity, fintech, healthcare, and e-commerce brands.
Skills
Experience Level
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Language
Tamil
Fluent
English
Advanced
Work Experience
SEO Analyst at Zoho Corporation Ltd.
March 1, 2023 - May 31, 2025Full SEO ownership across 7+ global enterprise SaaS products (Zoho CRM, Books, Projects, Sprints, Vault, Cliq, SaaS Manager Plus, ManageEngine products). Led international SEO including hreflang and geo-targeting; managed large-scale site migrations with redirection maps, crawl budget optimization, and sitemap restructuring; handled ASO for Zoho mobile apps and trained Hebrew-speaking marketing team on SEO strategy. Demonstrated AI visibility impact across internal tools (ChatGPT, Perplexity, Google AI Overviews) and achieved notable gains: Zoho Sprints +28.5% in 6 months; Zoho Cliq +14.6% YoY; Zoho Vault +17% YoY. Supported ManageEngine PAM suite with AI-related mentions and citations; contributed to cross-functional optimization and data-driven reporting.
Asst. Digital Marketing Manager at Alchemy IBS / Taaffeite Technologies
June 1, 2025 - PresentSole digital strategist for 5 clients across Indian fintech, SaaS, UK healthcare, study abroad, e-commerce, and local services. Built full-site SEO from scratch: architecture, keyword mapping, technical audits, schema markup, E-E-A-T content, and backlink strategy. Implemented AI-native workflows (ChatGPT, Claude, Perplexity, Gemini) for clustering, briefing, research, and reporting; ensured DPDP-aligned data anonymization. Executed unified full-funnel GTM strategy combining Technical SEO with Google, Meta, and LinkedIn ads; adopted omnichannel GEO/AEO content across AI agents and human users. Produced monthly GSC/GA4 reports and insights to drive client retention. For an Indian fintech client, achieved clicks from 1,650 to 16,190 (+881%), impressions from 3,260 to 369,000 (+11,221%), non-branded clicks from 7 to 8,750 (+124,900%) in 8 months, with organic leads peaking at 5,214/month.
Education
MBA - Agribusiness Mgmt at Tamil Nadu Agricultural University, Coimbatore
January 11, 2030 - January 1, 2021B.Sc. Agriculture at Annamalai University, Chidambaram
January 11, 2030 - January 1, 2018Qualifications
Industry Experience
Software & Internet, Financial Services, Healthcare, Professional Services, Retail
Skills
Experience Level
Expert
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