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Hi, I’m Dhivya Bala, a results-oriented marketing and PR professional based in Dallas. I specialize in strategic communications, brand positioning, and data-driven storytelling, turning complex concepts into actionable strategies that resonate with diverse audiences. In my roles at Andiamo, the Austin Technology Incubator, and Starts With Us, I’ve led teams, built scalable processes, and launched campaigns and workshops that delivered measurable outcomes — from improvements in reporting accuracy to significant engagement growth and funding outcomes. I value collaboration, mentorship, and continuous learning in fast-paced environments.…Hi, I’m Dhivya Bala, a results-oriented marketing and PR professional based in Dallas. I specialize in strategic communications, brand positioning, and data-driven storytelling, turning complex concepts into actionable strategies that resonate with diverse audiences. In my roles at Andiamo, the Austin Technology Incubator, and Starts With Us, I’ve led teams, built scalable processes, and launched campaigns and workshops that delivered measurable outcomes — from improvements in reporting accuracy to significant engagement growth and funding outcomes. I value collaboration, mentorship, and continuous learning in fast-paced environments.

DHIVYA BALA

Marketing Strategist, Brand Strategist, Content Creator, +4

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Hi, I’m Dhivya Bala, a results-oriented marketing and PR professional based in Dallas. I specialize in strategic communications, brand positioning, and data-driven storytelling, turning complex concepts into actionable strategies that resonate with diverse audiences. In my roles at Andiamo, the Austin Technology Incubator, and Starts With Us, I’ve led teams, built scalable processes, and launched campaigns and workshops that delivered measurable outcomes — from improvements in reporting accuracy to significant engagement growth and funding outcomes. I value collaboration, mentorship, and continuous learning in fast-paced environments.…Hi, I’m Dhivya Bala, a results-oriented marketing and PR professional based in Dallas. I specialize in strategic communications, brand positioning, and data-driven storytelling, turning complex concepts into actionable strategies that resonate with diverse audiences. In my roles at Andiamo, the Austin Technology Incubator, and Starts With Us, I’ve led teams, built scalable processes, and launched campaigns and workshops that delivered measurable outcomes — from improvements in reporting accuracy to significant engagement growth and funding outcomes. I value collaboration, mentorship, and continuous learning in fast-paced environments.

Available to hire

Hi, I’m Dhivya Bala, a results-oriented marketing and PR professional based in Dallas. I specialize in strategic communications, brand positioning, and data-driven storytelling, turning complex concepts into actionable strategies that resonate with diverse audiences.

In my roles at Andiamo, the Austin Technology Incubator, and Starts With Us, I’ve led teams, built scalable processes, and launched campaigns and workshops that delivered measurable outcomes — from improvements in reporting accuracy to significant engagement growth and funding outcomes. I value collaboration, mentorship, and continuous learning in fast-paced environments.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Language

Spanish; Castilian

Intermediate

Tamil

Fluent

Work Experience

Account Manager at Andiamo

July 1, 2023 - November 1, 2025

Led a 5-person sales team, analyzed and improved performance metrics to consistently achieve client KPIs in the 90th percentile. Built internal tracking systems to monitor sales pipelines, increasing growth efficiency and reporting accuracy by 40%. Delivered structured performance insights and hiring recommendations to senior leadership to support onboarding consistency and operational performance.

Marketing and PR Associate at Aus Jn Technology Incubator

October 1, 2020 - May 1, 2023

Analyzed engagement and social performance data to refine marketing strategy, increasing digital engagement by 200%+ across platforms. Collaborated with startup founders and internal teams to design strategic messaging frameworks contributing to $1M+ in funding outcomes. Developed and presented workshops for 20+ technology startups, translating complex business concepts into structured frameworks for brand positioning and communication. Coordinated cross-department initiatives to align messaging with organizational goals.

Social Media Coordinator at Starts With Us

July 1, 2022 - December 1, 2022

Monitored and analyzed social media performance to optimize digital campaigns and engagement strategies. Developed data-informed content plans that increased Instagram followers by 10K and expanded Facebook reach by 250K users. Prepared weekly analytics reports summarizing campaign performance and strategic recommendations.

Marketing and PR Associate at Austin Technology Incubator

October 1, 2020 - May 1, 2023

Analyzed engagement and social performance data to refine marketing strategy, increasing digital engagement by 200%+ across platforms. Collaborated with startup founders and internal teams to design strategic messaging frameworks that contributed to $1M+ in funding outcomes. Developed and presented workshops for 20+ technology startups, translating complex business concepts into structured frameworks for brand positioning and communication. Coordinated cross-department initiatives between marketing, leadership, and startup founders to align messaging with organizational goals.

Dance Team Captain at UT Saaya

August 1, 2019 - May 1, 2023

Designed and orchestrated a culturally significant dance production, managing logistics, rehearsals, and fundraising $60K annually for operational expenses. Led a 30-member team to its first-ever national championship victory while balancing team sentiments, quarterly goals, and competition strategy.