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I'm a publicist with a background in social media strategy, focused on creating and implementing impactful digital campaigns.\n\nI develop content plans tailored to each brand’s voice and audience, combining creative direction with data-driven decisions. My experience spans the fashion, personal care, and beauty industries, where I’ve led content creation, audiovisual production, product photography, and video editing—always aligned with branding and current digital trends.…I'm a publicist with a background in social media strategy, focused on creating and implementing impactful digital campaigns.\n\nI develop content plans tailored to each brand’s voice and audience, combining creative direction with data-driven decisions. My experience spans the fashion, personal care, and beauty industries, where I’ve led content creation, audiovisual production, product photography, and video editing—always aligned with branding and current digital trends.

Diana Gómez Botero

Graphic Designer, Content Creator, Video Editor, +1

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I'm a publicist with a background in social media strategy, focused on creating and implementing impactful digital campaigns.\n\nI develop content plans tailored to each brand’s voice and audience, combining creative direction with data-driven decisions. My experience spans the fashion, personal care, and beauty industries, where I’ve led content creation, audiovisual production, product photography, and video editing—always aligned with branding and current digital trends.…I'm a publicist with a background in social media strategy, focused on creating and implementing impactful digital campaigns.\n\nI develop content plans tailored to each brand’s voice and audience, combining creative direction with data-driven decisions. My experience spans the fashion, personal care, and beauty industries, where I’ve led content creation, audiovisual production, product photography, and video editing—always aligned with branding and current digital trends.

Available to hire

I’m a publicist with a background in social media strategy, focused on creating and implementing impactful digital campaigns.\n\nI develop content plans tailored to each brand’s voice and audience, combining creative direction with data-driven decisions. My experience spans the fashion, personal care, and beauty industries, where I’ve led content creation, audiovisual production, product photography, and video editing—always aligned with branding and current digital trends.

Skills

Experience Level

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Language

Spanish; Castilian

Fluent

English

Fluent

Work Experience

Content Creator / Publicist / Social Media Strategist at Independent / Freelance

December 31, 2023 - September 24, 2025

Led content creation, audiovisual production, product photography, and video editing for fashion, personal care, and beauty brands. Planned and published content calendars; developed digital campaigns aligned with branding and audience trends. Analyzed metrics to optimize content performance and drive engagement; coordinated 360° launches and social media initiatives.