Available to hire
I am a Business Data Scientist with experience in data analysis, monitoring, reporting and program support across private sector, media, and international cooperation environments. I transform raw data into clear insights, support results-based management (RBM), produce dashboards, analyze performance indicators, and contribute to impact-driven programs.
I enjoy working across teams, understanding user needs, documenting processes, and supporting evidence-based decision-making. I am passionate about inclusive development, youth empowerment, and digital learning. I am currently enrolled in an intensive Data Science certification.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
French
Fluent
English
Intermediate
Wolof
Fluent
Spanish; Castilian
Beginner
Work Experience
Youth Segment Specialist (Promoted from CVM Analyst) at YAS Senegal, Dakar (Senegal)
April 1, 2025 - PresentAnalyze youth customer behavior, usage patterns, and KPIs to identify engagement, performance, and retention levers. Support the monitoring and reporting of digital programs and youth initiatives using data-driven insights. Collaborate with Product, BI, IT, UX, and Marketing teams to develop user-centered solutions and track their performance. Support GTM execution and reporting through dashboards, weekly reviews, and performance indicators.
CVM Analyst – Customer Value Management at YAS Senegal, Dakar (Senegal)
May 1, 2024 - May 1, 2025Conduct retention, reactivation, cross-sell, and up-sell analysis using SQL, Python, and segmentation techniques. Build churn prediction models and user behavior models (classification, clustering). Monitor weekly, monthly and quarterly KPIs (ARPU, incremental revenue, activation, adoption). Deliver dashboards, campaign reports and recommendations supporting strategic decisions.
Data Scientist Apprentice – Product Optimization (Credit Scoring) at YAS Madagascar (Remote / Antananarivo)
October 1, 2023 - March 1, 2024Developed and tested a credit scoring model using real customer data, bench-marked against existing system. Migrated workflows to Python to improve reliability and performance of analytical processes.
Project Manager (Media, Communication & Client Relations) at Audyssey Prod, Dakar (Senegal)
May 1, 2023 - September 1, 2023Coordinated project delivery, production teams and client expectations. Produced and adapted audiovisual content to improve clarity and engagement. Managed client communication, proposals, quotations and invoicing.
Volunteer Youth Media Host – “Royukaay Program” at Vibe Radio Senegal / Association Royukaay (Dakar)
February 1, 2022 - January 1, 2024Hosted weekly youth-focused program promoting entrepreneurship and social impact. Produced interviews and storytelling content; episodes broadcast on radio and available on YouTube and Facebook. Highlighted local entrepreneurs and inspired young audiences.
Learning Content & Localization Assistant (Short-term Contract) at JICA – Japan International Cooperation Agency (Remote / Dakar)
June 1, 2022 - October 1, 2022Produced voice content and educational material for Wolof-speaking children. Translated and localized content from French to Wolof with cultural accuracy. Contributed to inclusive digital learning materials for under-served communities.
Data Analyst & Web Developer at Adafri, Dakar (Senegal)
November 1, 2022 - April 1, 2023Analyzed digital campaign data and produced insights for performance improvement. Developed front-end web components using HTML, CSS and Tailwind.
Statistical & Operational Analyst Intern at Port Autonome de Dakar (Senegal)
January 1, 2021 - March 1, 2021Collected and analyzed operational data across multiple departments. Supported dashboard creation and workflow efficiency assessments.
Education
Master’s Degree – Management Responsible Innovation in Africa at ESCP Business School, Paris (France)
January 1, 2023 - January 1, 2024MBA – Digital Strategy, Big Data & Data Strategy (Top of the Class) at ISM Digital Campus, Dakar (Senegal)
January 1, 2021 - January 1, 2023Bachelor’s Degree – Software Engineering, Networks & Systems at ISM Digital Campus, Dakar (Senegal)
January 1, 2018 - January 1, 2021Intensive Data Science Certification (In Progress) at Dakar Institute of Technology, Dakar (Senegal)
January 1, 2024 - January 1, 2025Qualifications
Industry Experience
Media & Entertainment, Education, Non-Profit Organization, Software & Internet, Professional Services
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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