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Hi, I’m Diego Wang. I’m a digital marketing professional with over 10 years of experience spanning digital agencies, media platforms, and brand-side roles. I specialize in online advertising—search engine ads, programmatic display, video, social media, and e-commerce—and I’m skilled at media strategy planning, campaign execution, performance optimization, and cross-functional collaboration. Across my career I’ve led teams and delivered measurable results for major brands and platforms. I’ve driven revenue growth, improved campaign performance, and provided data-driven insights that guide strategy and creative direction.…Hi, I’m Diego Wang. I’m a digital marketing professional with over 10 years of experience spanning digital agencies, media platforms, and brand-side roles. I specialize in online advertising—search engine ads, programmatic display, video, social media, and e-commerce—and I’m skilled at media strategy planning, campaign execution, performance optimization, and cross-functional collaboration. Across my career I’ve led teams and delivered measurable results for major brands and platforms. I’ve driven revenue growth, improved campaign performance, and provided data-driven insights that guide strategy and creative direction.

Diego Wang

Digital Marketer, Marketing Strategist, PPC Manager, +2

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Hi, I’m Diego Wang. I’m a digital marketing professional with over 10 years of experience spanning digital agencies, media platforms, and brand-side roles. I specialize in online advertising—search engine ads, programmatic display, video, social media, and e-commerce—and I’m skilled at media strategy planning, campaign execution, performance optimization, and cross-functional collaboration. Across my career I’ve led teams and delivered measurable results for major brands and platforms. I’ve driven revenue growth, improved campaign performance, and provided data-driven insights that guide strategy and creative direction.…Hi, I’m Diego Wang. I’m a digital marketing professional with over 10 years of experience spanning digital agencies, media platforms, and brand-side roles. I specialize in online advertising—search engine ads, programmatic display, video, social media, and e-commerce—and I’m skilled at media strategy planning, campaign execution, performance optimization, and cross-functional collaboration. Across my career I’ve led teams and delivered measurable results for major brands and platforms. I’ve driven revenue growth, improved campaign performance, and provided data-driven insights that guide strategy and creative direction.

Available to hire

Hi, I’m Diego Wang. I’m a digital marketing professional with over 10 years of experience spanning digital agencies, media platforms, and brand-side roles. I specialize in online advertising—search engine ads, programmatic display, video, social media, and e-commerce—and I’m skilled at media strategy planning, campaign execution, performance optimization, and cross-functional collaboration.

Across my career I’ve led teams and delivered measurable results for major brands and platforms. I’ve driven revenue growth, improved campaign performance, and provided data-driven insights that guide strategy and creative direction.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

Spanish; Castilian

Beginner

Work Experience

Pinterest SMB Ad Sales & Account Manager at Pinterest

April 1, 2025 - Present

Connect with Pinterest ad agencies and SMB advertisers in the Greater China region to identify their advertising needs. Support advertisers in driving overseas business growth through Pinterest ad operations and continuous optimization. Identify sales opportunities and achieve performance targets by increasing advertisers’ spending on the Pinterest platform. Lead retail team and achieve a 30% revenue growth quarter on quarter.

Senior OTA Industry Operation Lead at Xiaohongshu

February 1, 2024 - April 1, 2024

Led the OTA team to develop customized Xiaohongshu ad marketing strategies based on clients’ business goals, product selling points, and briefs.

Media Manager at Google

March 1, 2022 - February 1, 2024

Owned annual media strategy, planning, execution, and optimization for the Google marketing team. Supported online and offline event campaigns including Google I/O, Google Developer Summit, and Think with Google. Managed agencies to optimize daily media efficiency and ensure all KPIs were achieved. Provided timely industry and competitor insights to the marketing team.

Digital Marketing & Online Media Manager at Club Med

March 1, 2019 - March 1, 2022

Managed online media promotion across multiple channels with an annual media investment of ~30M RMB. Led end-to-end campaign strategy including budget allocation, planning, execution, and optimization. Managed team members and agencies to continuously improve campaign results. Collaborated with global/local teams to deliver China-specific creative materials. Champion global-local adoption and secure consideration of regional strategic and operational needs in the global digital consumer experience journey and programs. Shared industry, market and competitors latest trends to guide company strategy and decision.

Key Account Campaign Manager at Google

August 1, 2016 - March 1, 2019

Collaborated with sales, clients, and agencies to manage campaign requirements. Helped clients launch and manage their Google Ads Campaigns (Search, Display, Video, App). Served China region’s top 500 companies (Great China region: Mainland China, Hong Kong, Taiwan).