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I’m Shane A, a digital marketing specialist with 9+ years of experience driving growth across FMCG, real estate, finance, e-commerce, and service sectors. I’ve managed data-driven Meta advertising, content strategy, and AI-assisted creative production to generate leads, improve engagement, and deliver performance-focused campaigns for international markets including the UK, Australia, Canada, Maldives, and Sri Lanka. I enjoy building clear, measurable marketing plans and aligning them with business revenue goals—whether working directly with business owners or coordinating with internal teams. From campaign performance analysis and audience targeting to lead-generation execution and conversion optimization, I focus on consistent results and strong communication throughout the campaign lifecycle.…I’m Shane A, a digital marketing specialist with 9+ years of experience driving growth across FMCG, real estate, finance, e-commerce, and service sectors. I’ve managed data-driven Meta advertising, content strategy, and AI-assisted creative production to generate leads, improve engagement, and deliver performance-focused campaigns for international markets including the UK, Australia, Canada, Maldives, and Sri Lanka. I enjoy building clear, measurable marketing plans and aligning them with business revenue goals—whether working directly with business owners or coordinating with internal teams. From campaign performance analysis and audience targeting to lead-generation execution and conversion optimization, I focus on consistent results and strong communication throughout the campaign lifecycle.

Shane A

Digital Marketer, PPC Manager, Marketing Strategist, +5

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I’m Shane A, a digital marketing specialist with 9+ years of experience driving growth across FMCG, real estate, finance, e-commerce, and service sectors. I’ve managed data-driven Meta advertising, content strategy, and AI-assisted creative production to generate leads, improve engagement, and deliver performance-focused campaigns for international markets including the UK, Australia, Canada, Maldives, and Sri Lanka. I enjoy building clear, measurable marketing plans and aligning them with business revenue goals—whether working directly with business owners or coordinating with internal teams. From campaign performance analysis and audience targeting to lead-generation execution and conversion optimization, I focus on consistent results and strong communication throughout the campaign lifecycle.…I’m Shane A, a digital marketing specialist with 9+ years of experience driving growth across FMCG, real estate, finance, e-commerce, and service sectors. I’ve managed data-driven Meta advertising, content strategy, and AI-assisted creative production to generate leads, improve engagement, and deliver performance-focused campaigns for international markets including the UK, Australia, Canada, Maldives, and Sri Lanka. I enjoy building clear, measurable marketing plans and aligning them with business revenue goals—whether working directly with business owners or coordinating with internal teams. From campaign performance analysis and audience targeting to lead-generation execution and conversion optimization, I focus on consistent results and strong communication throughout the campaign lifecycle.

Available to hire

I’m Shane A, a digital marketing specialist with 9+ years of experience driving growth across FMCG, real estate, finance, e-commerce, and service sectors. I’ve managed data-driven Meta advertising, content strategy, and AI-assisted creative production to generate leads, improve engagement, and deliver performance-focused campaigns for international markets including the UK, Australia, Canada, Maldives, and Sri Lanka.

I enjoy building clear, measurable marketing plans and aligning them with business revenue goals—whether working directly with business owners or coordinating with internal teams. From campaign performance analysis and audience targeting to lead-generation execution and conversion optimization, I focus on consistent results and strong communication throughout the campaign lifecycle.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Freelance Digital Marketing Specialist

April 1, 2025 - Present

Managed Meta ad campaigns for international clients across real estate, mortgage services, F&B, telecom, and e-commerce. Planned and executed lead generation and conversion-focused Meta campaigns targeting the UK, Australia, Canada, and Middle East markets. Developed content strategies to improve engagement and brand positioning, and collaborated directly with business owners to align marketing efforts with revenue goals.

Freelance Digital Marketing Specialist at International Clients (Remote)

April 1, 2025 - Present

Managed Meta-based lead generation and conversion campaigns for clients in real estate, mortgage services, F&B, telecom, and e-commerce. Planned and executed targeted campaigns across the UK, Australia, Canada, and Middle East markets. Developed content strategies to improve engagement and strengthen brand positioning. Worked directly with business owners to align marketing efforts with revenue goals.

Online Marketing Executive at Staessen Exports (Pvt) Ltd

June 1, 2017 - April 1, 2025

Led social media and digital campaigns for international FMCG brands. Executed paid advertising strategies to drive traffic and sales, analyzed campaign performance using Google Analytics and platform insights, and managed B2B communications including private label and global client coordination. Also supported online order handling and international fulfillment processes.

Online Marketing Executive at Stassen Exports (Pvt) Ltd

June 1, 2017 - April 1, 2025

Led social media and digital campaigns for international FMCG brands. Executed paid advertising strategies to drive traffic and sales. Analyzed campaign performance using Google Analytics and platform insights. Managed B2B communications including private label and global client coordination. Oversaw online order handling and international fulfillment processes.

Hospitality & Operations Roles

January 1, 0000 - January 1, 2017

Roles in hospitality and operations including Mosaic Restaurant (Dubai), Pesta Pastry Shop, and Chifley Suites Auckland. Built customer experience and operational skills and developed team leadership capabilities.