Performance marketer with a focus on Meta Ads and creative-driven growth. I test, optimize, and scale campaigns using data, with experience across multiple verticals.

Dilshad Hasanova

Performance marketer with a focus on Meta Ads and creative-driven growth. I test, optimize, and scale campaigns using data, with experience across multiple verticals.

Available to hire

Performance marketer with a focus on Meta Ads and creative-driven growth. I test, optimize, and scale campaigns using data, with experience across multiple verticals.

Language

English
Fluent
Russian
Fluent
Azerbaijani
Fluent
Turkish
Intermediate
French
Intermediate

Work Experience

Performance Media Buyer | Creative Strategy at Roa Wizards
January 1, 2023 - Present
Managed and optimized up to 200 Meta campaigns (search arbitrage, lead gen, sales), scaling to approximately 138% ROAS, testing creatives, conducting keyword research, monitoring key metrics, and reporting results. Onboarded team members and coordinated across teams.
Content Project Coordinator at Global Marketing Group
January 1, 2021 - January 1, 2023
Managed content delivery and CMS publishing, coordinating teams to meet deadlines.
Creative / Ad Designer at ELVTR
January 1, 2020 - January 1, 2021
Created high-volume ad creatives for U.S. education, optimized via performance data.
Graphic Designer for Paid Ads at Leo Burnett Azerbaijan
January 1, 2020 - January 1, 2021
Designed digital and print marketing assets, collaborating with teams and clients under tight deadlines.
Graphic Designer at Air Group
January 1, 2018 - January 1, 2019
Curated and scheduled onboarding content, streamlining workflows to improve delivery efficiency.
Content/Media Specialist at Booking.com
January 1, 2016 - January 1, 2017
Handled high-volume customer support, managing complex cases under strict SLA's.

Education

Master of Arts (MA), European Studies at The Academy of Public Administration
January 1, 2013 - January 1, 2016
Bachelor of Arts (BA), International Relations at The Academy of Public Administration
January 1, 2008 - January 1, 2012
Graphic & Web Design Courses and Certification at Code Academy
January 1, 2019 - April 13, 2026

Qualifications

Master of Arts (MA), European Studies
January 1, 2013 - January 1, 2016
Bachelor of Arts (BA), International Relations
January 1, 2008 - January 1, 2012
Graphic & Web Design Courses and Certification
January 1, 2019 - April 13, 2026

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet