am a highly experienced Senior Campaign Manager with over 10 years of expertise delivering complex, data-driven, multichannel marketing campaigns across technology, retail, telecoms, transport, and media industries. With a strong background in CRM operations, campaign execution, data segmentation, and customer journey optimisation, I have consistently delivered measurable business impact in fast-paced and high-pressure environments. I specialise in managing end-to-end campaign workflows, improving operational efficiency, and enhancing data quality and compliance. I have extensive hands-on experience with platforms and tools including SQL, Adobe Campaign Neolane, Braze, IBM Unica, Dovetail, HTML, and Power BI. My technical and analytical expertise enables me to transform complex business requirements into effective campaign strategies and actionable reporting insights. Throughout my career, I have successfully led global multichannel campaigns, strengthened quality assurance processes, improved stakeholder communication, and implemented process improvements that reduced campaign risk and increased delivery accuracy. I am recognised for my strategic problem-solving skills, attention to detail, collaborative leadership style, and ability to manage competing priorities while maintaining high standards of execution. Most recently, I worked as a Senior Campaign Manager at Anteriad, where I managed global campaigns under strict client SLAs, introduced enhanced data validation frameworks, and developed transparency reporting using Power BI to support audit readiness and stakeholder management. Prior to this, I held CRM and campaign-focused roles at organisations including Trainline, Camelot, BT, Harrods, and Kantar Media. I hold a BSc in Computer Science with Management from King’s College London and I am fluent in both English and Arabic.…am a highly experienced Senior Campaign Manager with over 10 years of expertise delivering complex, data-driven, multichannel marketing campaigns across technology, retail, telecoms, transport, and media industries. With a strong background in CRM operations, campaign execution, data segmentation, and customer journey optimisation, I have consistently delivered measurable business impact in fast-paced and high-pressure environments. I specialise in managing end-to-end campaign workflows, improving operational efficiency, and enhancing data quality and compliance. I have extensive hands-on experience with platforms and tools including SQL, Adobe Campaign Neolane, Braze, IBM Unica, Dovetail, HTML, and Power BI. My technical and analytical expertise enables me to transform complex business requirements into effective campaign strategies and actionable reporting insights. Throughout my career, I have successfully led global multichannel campaigns, strengthened quality assurance processes, improved stakeholder communication, and implemented process improvements that reduced campaign risk and increased delivery accuracy. I am recognised for my strategic problem-solving skills, attention to detail, collaborative leadership style, and ability to manage competing priorities while maintaining high standards of execution. Most recently, I worked as a Senior Campaign Manager at Anteriad, where I managed global campaigns under strict client SLAs, introduced enhanced data validation frameworks, and developed transparency reporting using Power BI to support audit readiness and stakeholder management. Prior to this, I held CRM and campaign-focused roles at organisations including Trainline, Camelot, BT, Harrods, and Kantar Media. I hold a BSc in Computer Science with Management from King’s College London and I am fluent in both English and Arabic.WWWW…