Hi there! I’m Michael Emmanuel, a results-driven Digital Marketing and Social Media Strategist with 7+ years’ experience managing 20+ brands across fintech, healthcare, real estate, tech, and entertainment. I’ve built a track record of growing social audiences from thousands to hundreds of thousands, delivering 3–4× ROI on paid campaigns, and generating six-figure client revenue through data-driven strategies. I’ve successfully collaborated with clients in the UK, US, and Canada while working remotely. I’m passionate about turning insights into actionable campaigns that boost engagement, credibility, and revenue. My approach blends content strategy, conversion-focused paid media, influencer partnerships, and CRM-driven retention to scale brands effectively in competitive digital landscapes.…

Michael Emmanuel

Hi there! I’m Michael Emmanuel, a results-driven Digital Marketing and Social Media Strategist with 7+ years’ experience managing 20+ brands across fintech, healthcare, real estate, tech, and entertainment. I’ve built a track record of growing social audiences from thousands to hundreds of thousands, delivering 3–4× ROI on paid campaigns, and generating six-figure client revenue through data-driven strategies. I’ve successfully collaborated with clients in the UK, US, and Canada while working remotely. I’m passionate about turning insights into actionable campaigns that boost engagement, credibility, and revenue. My approach blends content strategy, conversion-focused paid media, influencer partnerships, and CRM-driven retention to scale brands effectively in competitive digital landscapes.…

Available to hire

Hi there! I’m Michael Emmanuel, a results-driven Digital Marketing and Social Media Strategist with 7+ years’ experience managing 20+ brands across fintech, healthcare, real estate, tech, and entertainment. I’ve built a track record of growing social audiences from thousands to hundreds of thousands, delivering 3–4× ROI on paid campaigns, and generating six-figure client revenue through data-driven strategies. I’ve successfully collaborated with clients in the UK, US, and Canada while working remotely.

I’m passionate about turning insights into actionable campaigns that boost engagement, credibility, and revenue. My approach blends content strategy, conversion-focused paid media, influencer partnerships, and CRM-driven retention to scale brands effectively in competitive digital landscapes.

See more

Language

English
Fluent

Work Experience

Digital Marketing & Social Media Manager at SmartSend Finance
January 1, 2026 - Present
Executed multi-channel diaspora campaigns targeting UK, US, and Canadian audiences; grew brand reach by 35%; managed Meta Ads campaigns optimizing CAC by 20% through A/B testing; produced motion graphics and explainer videos; built influencer partnerships in UK/US boosting app downloads.
Digital Marketing & Brand Strategist at The Tutolin Company
January 1, 2025 - Present
Developed campaigns promoting cough syrup and wellness products, positioning the brand as a trusted health authority; created educational content on respiratory health, growing organic social reach by 28%; executed paid campaigns and influencer collaborations, implementing CRM strategies to improve customer retention.
Marketing & Content Lead at The Cloudticians
January 1, 2025 - Present
Led end-to-end campaigns promoting cloud and software training programmes; increased course registrations by 40%; created high-converting video ads and promotional content achieving 3× ROI on paid social spend; managed US-based influencer collaborations with weekly performance tracking via Google Analytics and Meta Insights.
Team Lead, Marketing Department at Techpro Innovations
January 1, 2023 - Present
Led a team of social media managers and designers delivering campaigns for 10+ brands across e-commerce, fitness, and tech; developed social media strategies and paid ad campaigns; monitored analytics and provided actionable weekly insights.
Social Media Manager & Virtual Assistant at CareerdevPro
January 1, 2022 - December 31, 2023
Managed social media accounts for 5 brands, increasing engagement by 35% and driving 20% sales growth; planned and executed paid ad campaigns achieving 3× ROI; collaborated with UK-based influencers for brand awareness; provided executive-level VA support including client communications, scheduling, and performance reporting.
Social Media Manager at NotOfThisWorld Media
January 1, 2021 - Present
Managed 5 brand accounts; boosted engagement by 45% and driving 50% sales growth through paid and organic strategies; created graphics, video ads, and motion content; executed paid campaigns achieving 4× ROI.
Social Media Marketer & Video Editor at Kings Concept Caribbean African Market
January 1, 2021 - December 31, 2022
Managed Instagram, TikTok, and Facebook accounts; increased engagement by 10% and sales by 20% through targeted campaigns; produced graphics, video, and motion content; conducted ongoing competitor research.

Education

B.A. Mass Communication at Obafemi Awolowo University
January 1, 2013 - January 1, 2018

Qualifications

Meta Certified Digital Marketing Associate
January 1, 2024 - April 8, 2026
Google Ads Certification
January 1, 2024 - April 8, 2026
HubSpot Social Media Certification
January 1, 2024 - April 8, 2026
Hootsuite Social Marketing Certification
January 1, 2023 - April 8, 2026
Email Marketing Certification
January 1, 2023 - April 8, 2026
Canva Design School Certification
January 1, 2023 - April 8, 2026

Industry Experience

Media & Entertainment, Financial Services, Healthcare, Software & Internet, Professional Services