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I’m a marketing and visual design professional with 4+ years of experience coordinating and executing promotional campaigns, digital marketing initiatives, print collateral, signage, and brand identity projects. I thrive in collaborative, deadline-driven environments and excel at turning ideas into cohesive campaigns by coordinating with photographers, designers, and print partners to deliver high-quality materials on schedule. I’m data-driven and customer-focused, using Power BI for sales analytics and KPI tracking to optimize merchandising and campaign performance. I enjoy supporting cross-functional teams across multiple systems and platforms, and I’m passionate about elevating brand presence through thoughtful design and strategic marketing across retail channels.…I’m a marketing and visual design professional with 4+ years of experience coordinating and executing promotional campaigns, digital marketing initiatives, print collateral, signage, and brand identity projects. I thrive in collaborative, deadline-driven environments and excel at turning ideas into cohesive campaigns by coordinating with photographers, designers, and print partners to deliver high-quality materials on schedule. I’m data-driven and customer-focused, using Power BI for sales analytics and KPI tracking to optimize merchandising and campaign performance. I enjoy supporting cross-functional teams across multiple systems and platforms, and I’m passionate about elevating brand presence through thoughtful design and strategic marketing across retail channels.

Dorsa Behyan

Designer, Graphic Designer, Brand Designer, +4

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I’m a marketing and visual design professional with 4+ years of experience coordinating and executing promotional campaigns, digital marketing initiatives, print collateral, signage, and brand identity projects. I thrive in collaborative, deadline-driven environments and excel at turning ideas into cohesive campaigns by coordinating with photographers, designers, and print partners to deliver high-quality materials on schedule. I’m data-driven and customer-focused, using Power BI for sales analytics and KPI tracking to optimize merchandising and campaign performance. I enjoy supporting cross-functional teams across multiple systems and platforms, and I’m passionate about elevating brand presence through thoughtful design and strategic marketing across retail channels.…I’m a marketing and visual design professional with 4+ years of experience coordinating and executing promotional campaigns, digital marketing initiatives, print collateral, signage, and brand identity projects. I thrive in collaborative, deadline-driven environments and excel at turning ideas into cohesive campaigns by coordinating with photographers, designers, and print partners to deliver high-quality materials on schedule. I’m data-driven and customer-focused, using Power BI for sales analytics and KPI tracking to optimize merchandising and campaign performance. I enjoy supporting cross-functional teams across multiple systems and platforms, and I’m passionate about elevating brand presence through thoughtful design and strategic marketing across retail channels.

Available to hire

I’m a marketing and visual design professional with 4+ years of experience coordinating and executing promotional campaigns, digital marketing initiatives, print collateral, signage, and brand identity projects. I thrive in collaborative, deadline-driven environments and excel at turning ideas into cohesive campaigns by coordinating with photographers, designers, and print partners to deliver high-quality materials on schedule.

I’m data-driven and customer-focused, using Power BI for sales analytics and KPI tracking to optimize merchandising and campaign performance. I enjoy supporting cross-functional teams across multiple systems and platforms, and I’m passionate about elevating brand presence through thoughtful design and strategic marketing across retail channels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Persian

Advanced

Work Experience

Freelance Visual Designer at Self-Employed

July 1, 2024 - Present

Managed end-to-end marketing and brand identity projects for remote clients, evaluating scope, developing plans and timelines, and coordinating external resources (photographers, copywriters, print production partners). Solicit estimates, manage budgets, and track work orders. Designed social media campaigns, digital content, and brand visuals with rigorous quality control on proofs and deliverables.

Visual Designer & Event Planning Volunteer at C3 Toronto

June 1, 2024 - Present

Coordinated event layouts, décor, and visual design for 100+ attendees; liaised with volunteers and external vendors to manage timelines, setup, and brand-aligned guest experience. Produced post-event visual reports and data-driven recommendations to improve future activations.

Junior Visual & UI Designer at Design Circle Global Services

May 1, 2023 - June 1, 2024

Supported brand identity and digital marketing projects for global clients; designed marketing visuals, product assets, and campaign content; contributed to design systems and ensured brand consistency. Collaborated with remote cross-functional teams using Basecamp, Slack, Miro, and Microsoft Teams to coordinate timelines and meet deadlines.

Shift Acting Manager & Customer Service Representative at LCBO

January 1, 2023 - Present

Primary point of contact for organizing in-store promotional materials, signage, and displays; coordinated product inventory and planograms; oversaw on-site tasting events, campaign setup, and signage; analyzed performance data using Power BI and ICARUS heat maps to optimize merchandising and promotional timing; trained staff on AFW systems and WEB Design Shop; managed inventory and SKU adjustments to minimize shrinkage; supported payroll and scheduling across systems; led team morale initiatives and staff recognitions.

Shift (Acting) Manager & Customer Service Representative at LCBO

January 1, 2023 - Present

On-site leadership coordinating promotional materials, bintags, posters, and signage for each IMAGE rollover; verify inventory and ensure displays align with marketing directives and planograms. Lead in-store tasting events, confirm product availability, place inventory orders, and prepare required signage. Drive visual merchandising for seasonal campaigns and online tie-ins; analyze sales data with Power BI to inform listings and promotions; review KPI summaries and store performance. Train staff on AFW systems and WEB Design Shop operations; manage inventory reconciliation and SKU adjustments; coordinate cross-functional activities and maintain multiple operational systems (ISE, POS, DDVP, SNAPP, Blue Yonder, Workday). Serve as a culture ambassador, lead staff huddles, plan staff appreciation events, and support morale.

Social Media & Content Designer at Gofte man Mellal Institute

September 1, 2020 - May 1, 2022

Managed social media content creation and advertising campaigns on Instagram and LinkedIn; designed print collateral (monthly brochures, flyers) and website visuals; tracked campaign results and provided data-driven recommendations for future marketing strategies.

Social Media & Content Designer at GofteMan Mellal Institute

September 1, 2020 - May 1, 2022

Managed social media content creation and advertising on Instagram and LinkedIn; tracked performance, optimized campaigns, and produced data-driven reporting. Designed print collateral (monthly brochures, flyers) and website visuals, ensuring brand consistency across assets.