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I'm a Growth Marketing and Marketing Automation Strategist with 10+ years of experience designing scalable customer acquisition systems, lifecycle marketing campaigns, and automated workflows. I founded and lead ADDgency, a digital marketing consulting firm that has supported 120+ companies across Venezuela, Panama, and the United States, helping organizations generate qualified leads, automate marketing and operational processes, and build scalable digital growth systems. I specialize in lifecycle and retention marketing, marketing automation, CRM workflows, customer journey optimization, and growth experiments, connecting marketing strategies with measurable engagement, retention, and revenue results. My background in industrial engineering and energy sector operations brings systems thinking and process optimization to marketing and business growth initiatives.…I'm a Growth Marketing and Marketing Automation Strategist with 10+ years of experience designing scalable customer acquisition systems, lifecycle marketing campaigns, and automated workflows. I founded and lead ADDgency, a digital marketing consulting firm that has supported 120+ companies across Venezuela, Panama, and the United States, helping organizations generate qualified leads, automate marketing and operational processes, and build scalable digital growth systems. I specialize in lifecycle and retention marketing, marketing automation, CRM workflows, customer journey optimization, and growth experiments, connecting marketing strategies with measurable engagement, retention, and revenue results. My background in industrial engineering and energy sector operations brings systems thinking and process optimization to marketing and business growth initiatives.

Dubraska Suniaga

Growth Marketer, Marketing Automation Specialist, Content Strategist, +2

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I'm a Growth Marketing and Marketing Automation Strategist with 10+ years of experience designing scalable customer acquisition systems, lifecycle marketing campaigns, and automated workflows. I founded and lead ADDgency, a digital marketing consulting firm that has supported 120+ companies across Venezuela, Panama, and the United States, helping organizations generate qualified leads, automate marketing and operational processes, and build scalable digital growth systems. I specialize in lifecycle and retention marketing, marketing automation, CRM workflows, customer journey optimization, and growth experiments, connecting marketing strategies with measurable engagement, retention, and revenue results. My background in industrial engineering and energy sector operations brings systems thinking and process optimization to marketing and business growth initiatives.…I'm a Growth Marketing and Marketing Automation Strategist with 10+ years of experience designing scalable customer acquisition systems, lifecycle marketing campaigns, and automated workflows. I founded and lead ADDgency, a digital marketing consulting firm that has supported 120+ companies across Venezuela, Panama, and the United States, helping organizations generate qualified leads, automate marketing and operational processes, and build scalable digital growth systems. I specialize in lifecycle and retention marketing, marketing automation, CRM workflows, customer journey optimization, and growth experiments, connecting marketing strategies with measurable engagement, retention, and revenue results. My background in industrial engineering and energy sector operations brings systems thinking and process optimization to marketing and business growth initiatives.

Available to hire

I’m a Growth Marketing and Marketing Automation Strategist with 10+ years of experience designing scalable customer acquisition systems, lifecycle marketing campaigns, and automated workflows. I founded and lead ADDgency, a digital marketing consulting firm that has supported 120+ companies across Venezuela, Panama, and the United States, helping organizations generate qualified leads, automate marketing and operational processes, and build scalable digital growth systems.

I specialize in lifecycle and retention marketing, marketing automation, CRM workflows, customer journey optimization, and growth experiments, connecting marketing strategies with measurable engagement, retention, and revenue results. My background in industrial engineering and energy sector operations brings systems thinking and process optimization to marketing and business growth initiatives.

Skills

CRM

SEO

Experience Level

CRM

Expert

SEO

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Founder & Growth Marketing Strategist at ADDgency – Digital Marketing Consulting

January 1, 2012 - Present

Founded and led a digital marketing consulting firm focused on growth marketing, marketing automation, CRM workflows, and lifecycle marketing systems for small and mid-sized businesses. Drove client growth by designing and implementing 50+ lead generation and customer acquisition systems across multiple industries (tourism, healthcare, beauty, retail, logistics, automotive, education) and built 50+ websites/e-commerce platforms applying CRO principles. Implemented CRM automation integrating marketing, sales, and customer support workflows; coordinated cross-functional teams; and managed SEO strategies, software solutions, API integrations, and payment gateways. Generated 100–1,000 qualified leads per month depending on campaign strategy; produced 500+ qualified leads weekly for a Miami-based incident assistance company; increased tourism packages by 50% using digital growth strategies.

Operations & Process Strategy Analyst at Petróleos de Venezuela, S.A. (PDVSA)

January 1, 2002 - December 31, 2012

Supported operational strategy planning for gas and water distribution systems; participated in ISO 9001 quality management system implementation and operational standardization; conducted procurement analysis, supplier evaluation, and logistics coordination; led inventory control and cross-functional operations planning and infrastructure maintenance; built strong foundations in process optimization and systems thinking later applied to digital growth and automation projects.