Available to hire
Hi, I’m Evguenia Akopian, a highly skilled communications specialist with a proven track record of delivering impactful communications strategies across multiple platforms. I excel in content creation, writing and digital marketing, and I’m passionate about engaging diverse audiences and driving tangible results.
Based in Zurich, I lead strategic communications and brand image initiatives for organizations ranging from humanitarian initiatives to corporate groups, crafting compelling messages that align with goals and resonate with target audiences.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
English
Fluent
Armenian
Fluent
Portuguese
Fluent
Russian
Advanced
Italian
Advanced
German
Advanced
Work Experience
Communications Specialist at Self-employed
December 1, 2016 - PresentResponsible for managing and enhancing the organization's public image through effective communication strategies and compelling messages aligned with company objectives. Editor, journalist, and translator for the Aurora Humanitarian Initiative. Developed communication and marketing strategies for companies in Argentina.
Chief Editor / Representative in Latin America at Aurora Humanitarian Initiative
December 1, 2016 - August 27, 2025Created and supported projects designed to raise public awareness and address pressing humanitarian issues worldwide. Editor in Chief of the Spanish website, developed content for LatAm market, supervised and managed a team of journalists and translators. Developed institutional and external communication strategies, and represented the initiative in Latin America, expanding presence in Argentina, Uruguay and Chile.
Projects Leader at Corporación América
November 1, 2014 - August 27, 2025Argentine-based holding company active in infrastructure, energy, finance, technology, and agro-industrial ventures. Developed corporate image strategies for internal and external audiences in Argentina, Brazil, and Armenia. Led internal communications programs. Organized corporate events and managed institutional and corporate content. Managed international communications and corporate image for international companies including airports in Brazil and a bank in Armenia.
Founder and Director at EL PUENTE, Comunicación Integral
November 1, 2015 - August 27, 2025Founded a Buenos Aires-based communication agency offering consultancy, strategic planning, press, PR, and social media strategies for NGOs, private companies, and individuals. Worked with clients such as Molino Río de la Plata, YP Buenos Aires, Centro Médico Alberti, and Radio República.
Intern Journalist and Producer's Assistant at New York 1 News
August 31, 2008 - August 27, 2025Worked as journalist and producer's assistant at an American cable news television channel owned by Charter Communications. Conducted research on Latin America, wrote stories, and assisted journalists with interviews.
Head of Communication Department at Armenian General Benevolent Union (AGBU)
October 31, 2009 - August 27, 2025Developed strategies to create a new young audience and maintain institutional relations with other Armenian organizations. Wrote articles for the Armenian weekly 'Sardarabad' and developed strategies to engage young audiences.
Head of Communication Department at Luisa Hairabedian Foundation
August 31, 2007 - August 27, 2025Created the Communication Department and developed institutional relations strategies with Armenian organizations and local human rights groups. Conducted research related to the Armenian Genocide in US archives.
Junior Journalist at Semanario Sardarabad
March 1, 2005 - August 27, 2025Wrote articles about Armenian culture, local Armenian activities, and organizations in Argentina for the Armenian-Argentine bilingual weekly.
Editor, journalist and translator at Aurora Humanitarian Initiative
December 1, 2016 - October 6, 2025Editor-in-Chief of the Spanish website; supervised a team of journalists and translators; developed institutional and external communications strategies; acted as representative for Latin America; grew audience on the website and social media.
Projects Leader at Corporación América
November 1, 2014 - October 6, 2025Argentine-based holding company with airport construction/management, energy, finance, tech and agro-industrial ventures; led corporate image and internal/external communications; organized corporate events and printed materials; managed internal communications; oversaw external content; handled international communications for the corporation's international companies; notable projects included communications and image for International Airports in Brazil (Natal) and Converse Bank (Armenia).
Head of Communications at AGBU (Armenian Benevolent Union)
October 1, 2009 - October 6, 2025Argentina-based Armenian philanthropic organization; developed a comprehensive communications strategy; built relationships with Armenian organizations; wrote for Sardarab ad weekly; cultivated a young audience.
Head of Communications at Luisa Hairabedian Foundation
August 1, 2007 - October 6, 2025Buenos Aires-based foundation promoting human rights and anti-impunity; created the Communications Department; led institutional relations; managed internal/external communications; conducted archival research in the US on Armenian genocide.
Junior Journalist at Armenian-Argentinian bilingual weekly Sardarab ad
March 1, 2005 - October 6, 2025Wrote articles about Armenia and Armenian communities; covered local Armenian activities and organizations.
Editor, journalist and translator at Aurora Humanitarian Initiative
December 1, 2016 - PresentEditor, journalist and translator for the Aurora Humanitarian Initiative; managed content and communications; produced and translated material; supported dissemination of humanitarian projects; represented the organization in Latin America and contributed to public awareness efforts.
Editor-in-Chief (Spanish website) and Representative in Latin America at Aurora Humanitarian Initiative
December 1, 2016 - October 6, 2025Editor-in-Chiefof the Spanish website; supervised a team of journalists and translators; developed content and marketing strategies; led external communications and institutional relations; represented the initiative in Latin America and grew the audience on the Spanish website and social media.
Head of Communications at Armenian Benevolent Union (AGBU)
October 1, 2009 - October 6, 2025Led a communications strategy; created a new youth audience; built internal and external communications; managed relations with Armenian organizations; oversaw content for programs and events.
Head of Communications at Armenian Genocide Foundation
August 1, 2007 - October 6, 2025Directed communications strategy; established institutional relations; wrote and promoted content about Armenian Genocide; built networks with Armenian communities and external partners.
Founder and Director at EL PUENTE, Comunicación Integral
November 1, 2015 - October 6, 2025Founded and led a communications consultancy offering strategy, PR, and media management for NGOs and private clients; developed corporate image; managed internal communications and printed materials.
Junior Journalist at Semanario Sardarab ad
March 1, 2005 - October 6, 2025Wrote articles about Armenia and Armenian communities, local activities, and organizations; covered community events.
Editor, Journalist and Translator (Spanish website) at Aurora Humanitarian Initiative
November 1, 2014 - December 31, 2016Edited and managed Spanish language website content; led content development for Latin America; built audience and social media presence; supervised a team of journalists and translators; represented the Initiative in Latin America (Argentina, Uruguay and Chile).
Founder and Director at EL PUENTE, Comunicación Integral
November 1, 2010 - November 30, 2015Argentina-based communications agency delivering strategic communications and campaigns for NGOs and private clients; built brand image and communications programs.
Head of Communications Department at Armenian General Benevolent Union (AGBU)
August 1, 2007 - October 31, 2009Led internal and external communications; developed corporate communications programs; built relationships with Armenian organizations and local human rights groups; managed several projects; oversaw corporate events and printed materials.
Head of Communications Department at Luisa Hairabedian Foundation
December 1, 2003 - August 31, 2007Foundation promoting human rights and anti-impunity; established the Communications Department; led institutional relations with Armenian organizations and local human rights groups; carried forward several researches in the US; archives about the Armenian Genocide.
Junior Journalist at Semanario Sardarab ad
March 1, 2003 - March 31, 2005Armenian-Argentinian bilingual weekly. Wrote articles about Armenia, Armenians, local Armenian activities and organizations.
Intern (Journalist/Producer's Assistant) at American cable news channel (Charter Communications)
June 1, 2008 - August 31, 2008During a 3-month internship, worked as a journalist and producer's assistant; conducted research on Latin America; wrote stories and assisted journalists in interviewing outstanding personalities.
Chief Editor / Representative in Latin America at Aurora Humanitarian Initiative
November 1, 2014 - December 1, 2016Editor, journalist and translator; developing communications and marketing strategies for Argentina; responsible for content in Latin America; managed team of journalists and translators; achieved large audience for the Spanish website.
Projects Leader at Corporación América
August 1, 2011 - November 1, 2014Holding company projects across airports, energy, finance, technology and agro-industrial ventures; corporate image development for internal and external audiences in Argentina, Brazil and Armenia; internal communications program; external events and printed materials; international corporate image management; notable projects include communications for the International Airport of Brasilia and Natal (Brazil).
Head of Communications at Luisa Hairabedian Foundation
June 1, 2003 - August 1, 2007Created the Communications Department; developed a strategy to lead institutional relations; carried forward several researches in the US archives about the Armenian Genocide.
Head of Communications at Armenian General Benevolent Union (AGBU)
August 1, 2007 - October 1, 2009Led communications; built relationships with Armenian organizations; developed internal and external communications strategy.
Communications Specialist at Aurora
December 1, 2016 - PresentResponsible for managing and enhancing the organization's public image through effective communication strategies and compelling messages aligned with the company’s objectives and resonating with target audiences.
Editor in Chief / Representative in Latin America at Aurora Humanitarian Initiative
November 1, 2014 - December 31, 2016Editor in Chief of the Spanish website; supervised a team of journalists and translators; developed external communications strategies; represented the initiative in Latin America (Argentina, Uruguay and Chile) and grew audience and social media reach.
Founder and Director at El Puente, Comunicacion Integral
November 1, 2010 - November 30, 2015Founded and led a communications agency; developed strategy for institutional relations, internal communications and printed materials; managed client relationships and projects.
Junior Journalist at Semanario Sardarab Ad (Armenian-Argentinian bilingual weekly)
March 1, 2003 - March 31, 2005Wrote articles about Armenia and Armenian-Argentine communities and activities; contributed to local Armenian media.
Education
Copywriter Certification at The Copy Posee Launch Pad
March 1, 2022 - March 1, 2022Master’s degree in Management and Policy in Communication and Culture at Facultad Latinoamericana de Ciencias Sociales (FLACSO)
January 11, 2030 - December 1, 2015Communication Sciences at Universidad de Buenos Aires (UBA)
March 1, 2004 - July 1, 2009Master’s degree in Management and Policy in Communication and Culture at Universidad de Buenos Aires (UBA)
January 11, 2030 - December 1, 2015Bachelor’s degree in Communication Sciences at Facultad de Ciencias Sociales (Social Sciences School), Universidad de Buenos Aires (UBA)
March 1, 2004 - July 1, 2011Copywriter: The Copy Pose Launch Pad (online learning program) at The Copy Pose Launch Pad by Alex Cattoni
March 1, 2022 - March 1, 2022Master's degree in Management and Policy in Communication and Culture at Universidad de Buenos Aires (UBA)
January 11, 2030 - December 1, 2015Licenciatura en Ciencias de la Comunicación at Universidad de Buenos Aires (UBA) – Facultad de Ciencias Sociales
March 1, 2004 - July 1, 2011Master's degree in Management and Policy in Communication and Culture at Universidad de Buenos Aires (UBA)
January 11, 2030 - December 1, 2015Bachelor's degree in Communication Sciences at Universidad de Buenos Aires (UBA), Facultad de Ciencias Sociales
March 1, 2004 - July 1, 2011Master's degree in Management and Policy in Communication and Culture at FLACSO, Buenos Aires, Argentina
January 11, 2030 - December 1, 2015Bachelor's degree in Communication Sciences at Universidad de Buenos Aires (UBA), Buenos Aires, Argentina
March 1, 2004 - July 1, 2011Copywriter program at The Copy Paste Launch Pad
March 1, 2022 - February 3, 2026Master’s degree in Management and Policy in Communication and Culture at FLACSO, Buenos Aires, Argentina
January 11, 2030 - December 1, 2015Bachelor's degree in Communication Sciences at Universidad de Buenos Aires (UBA)
March 1, 2004 - July 1, 2011Qualifications
Copywriter: The Copy Pose Launch Pad
March 1, 2022 - March 1, 2022Copywriting Certification: The Copy Pose Launch Pad
March 1, 2022 - October 6, 2025Copywriter Coaching Program - The Copy Paste Launch Pad
March 1, 2022 - February 3, 2026Copywriter: The Copy Pose Launch Pad
March 1, 2022 - February 3, 2026Copywriter program (Launch Pad)
March 1, 2022 - February 3, 2026Master’s degree in Management and Policy in Communication and Culture
January 11, 2030 - December 1, 2015Bachelor's degree in Communication Sciences
March 1, 2004 - July 1, 2011Industry Experience
Media & Entertainment, Non-Profit Organization, Professional Services, Financial Services, Real Estate & Construction, Education, Software & Internet, Other, Telecommunications, Government
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Hire a Writer
We have the best writer experts on Twine. Hire a writer in Zurich today.