Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

With 8 years of experience in the creative industry, I worked across brand identities, packaging, illustration, and integrated campaigns in agency, in-house retail, and independent studio environments. I shape projects from strategic concept to rollout. With a Master’s in Design, I approach projects strategically, combining systems thinking with bold execution to build brands that are clear, scalable, and competitive.…With 8 years of experience in the creative industry, I worked across brand identities, packaging, illustration, and integrated campaigns in agency, in-house retail, and independent studio environments. I shape projects from strategic concept to rollout. With a Master’s in Design, I approach projects strategically, combining systems thinking with bold execution to build brands that are clear, scalable, and competitive.

Eda Rada

Graphic Designer, Art Director, Packaging Designer, +4





With 8 years of experience in the creative industry, I worked across brand identities, packaging, illustration, and integrated campaigns in agency, in-house retail, and independent studio environments. I shape projects from strategic concept to rollout. With a Master’s in Design, I approach projects strategically, combining systems thinking with bold execution to build brands that are clear, scalable, and competitive.…With 8 years of experience in the creative industry, I worked across brand identities, packaging, illustration, and integrated campaigns in agency, in-house retail, and independent studio environments. I shape projects from strategic concept to rollout. With a Master’s in Design, I approach projects strategically, combining systems thinking with bold execution to build brands that are clear, scalable, and competitive.

Available to hire

With 8 years of experience in the creative industry, I worked across brand identities, packaging, illustration, and integrated campaigns in agency, in-house retail, and independent studio environments. I shape projects from strategic concept to rollout. With a Master’s in Design, I approach projects strategically, combining systems thinking with bold execution to build brands that are clear, scalable, and competitive.

Skills

Brand Identity

Experience Level

Brand Identity

Expert

Language

English

Fluent

Turkish

Intermediate

Albanian

Advanced

Macedonian

Intermediate

Serbian

Beginner

Work Experience

Digital Designer (Acting Art Director/Lead Creative) at Rebel Sport

October 1, 2023 - February 1, 2026

Lead creative direction and visual systems across digital, retail and content, delivering consistently high-performing work. Developed strong concepts and shaped campaign direction for seasonal, flagship, and multi-channel initiatives. Mentored and guided designers, improving clarity, craft, and alignment across team.

Senior Graphic Designer at GJ’s Agency

June 1, 2023 - September 1, 2023

Contributed to the visual identity for the McCrispy, including logo development. Concepted and executed high-impact creative for McDonald’s campaigns.

Senior Digital Designer at Koala

January 1, 2023 - May 1, 2023

Designed high-performing digital assets across social, CRM, web, and campaigns. Built template systems in Figma to improve speed and consistency.

Design Coordinator at DOKUFEST

August 1, 2021 - September 1, 2021

Led the festival program redesign, delivering a clearer, more engaging format praised by staff and attendees. Managed all digital and print materials.

Creative Lead at USAID - Peace Corps

January 1, 2021 - December 1, 2021

Directed the visual design of a bilingual dictionary, shaping its layout, cover, and reader experience.