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I am a results-driven marketing and brand strategist with a track record of building premium brand equity for luxury lifestyle and hospitality brands. I design end-to-end integrated campaigns across digital, experiential, and direct channels to drive member acquisition, engagement, and retention, while ensuring consistent storytelling and a strong identity across all touchpoints. My work leans into strategic partnerships, sponsorships, and cross-functional leadership to create differentiated experiences that elevate both revenue and reputation. In recent roles, I have led omnichannel marketing and PR initiatives for luxury groups and fintech/payments players, developed compelling content and activation calendars, and built scalable brand systems that resonate with high-net-worth audiences. I thrive in collaborative environments with senior leadership, crafting strategies that marry traditional public relations with data-driven digital marketing, and I continue to advise and execute as an independent consultant to strengthen brand visibility and business performance.…I am a results-driven marketing and brand strategist with a track record of building premium brand equity for luxury lifestyle and hospitality brands. I design end-to-end integrated campaigns across digital, experiential, and direct channels to drive member acquisition, engagement, and retention, while ensuring consistent storytelling and a strong identity across all touchpoints. My work leans into strategic partnerships, sponsorships, and cross-functional leadership to create differentiated experiences that elevate both revenue and reputation. In recent roles, I have led omnichannel marketing and PR initiatives for luxury groups and fintech/payments players, developed compelling content and activation calendars, and built scalable brand systems that resonate with high-net-worth audiences. I thrive in collaborative environments with senior leadership, crafting strategies that marry traditional public relations with data-driven digital marketing, and I continue to advise and execute as an independent consultant to strengthen brand visibility and business performance.

Stef Blaster Doval

Voiceover Artist, Brand Strategist, Marketing Strategist, +3

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I am a results-driven marketing and brand strategist with a track record of building premium brand equity for luxury lifestyle and hospitality brands. I design end-to-end integrated campaigns across digital, experiential, and direct channels to drive member acquisition, engagement, and retention, while ensuring consistent storytelling and a strong identity across all touchpoints. My work leans into strategic partnerships, sponsorships, and cross-functional leadership to create differentiated experiences that elevate both revenue and reputation. In recent roles, I have led omnichannel marketing and PR initiatives for luxury groups and fintech/payments players, developed compelling content and activation calendars, and built scalable brand systems that resonate with high-net-worth audiences. I thrive in collaborative environments with senior leadership, crafting strategies that marry traditional public relations with data-driven digital marketing, and I continue to advise and execute as an independent consultant to strengthen brand visibility and business performance.…I am a results-driven marketing and brand strategist with a track record of building premium brand equity for luxury lifestyle and hospitality brands. I design end-to-end integrated campaigns across digital, experiential, and direct channels to drive member acquisition, engagement, and retention, while ensuring consistent storytelling and a strong identity across all touchpoints. My work leans into strategic partnerships, sponsorships, and cross-functional leadership to create differentiated experiences that elevate both revenue and reputation. In recent roles, I have led omnichannel marketing and PR initiatives for luxury groups and fintech/payments players, developed compelling content and activation calendars, and built scalable brand systems that resonate with high-net-worth audiences. I thrive in collaborative environments with senior leadership, crafting strategies that marry traditional public relations with data-driven digital marketing, and I continue to advise and execute as an independent consultant to strengthen brand visibility and business performance.

Available to hire

I am a results-driven marketing and brand strategist with a track record of building premium brand equity for luxury lifestyle and hospitality brands. I design end-to-end integrated campaigns across digital, experiential, and direct channels to drive member acquisition, engagement, and retention, while ensuring consistent storytelling and a strong identity across all touchpoints. My work leans into strategic partnerships, sponsorships, and cross-functional leadership to create differentiated experiences that elevate both revenue and reputation.

In recent roles, I have led omnichannel marketing and PR initiatives for luxury groups and fintech/payments players, developed compelling content and activation calendars, and built scalable brand systems that resonate with high-net-worth audiences. I thrive in collaborative environments with senior leadership, crafting strategies that marry traditional public relations with data-driven digital marketing, and I continue to advise and execute as an independent consultant to strengthen brand visibility and business performance.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Brand and Sponsorship Manager at CredIQ LLC

March 1, 2023 - August 31, 2024

Leading the comprehensive marketing and sponsorship development strategy for a holding company with five luxury businesses, including two fine jewelry brands and associated lifestyle offerings. Built strategic partnerships, scoped sponsorship opportunities, and coordinated cross-local and international campaigns to drive revenue and brand equity.

Head of Brand Management and PR at HyCite Enterprise

August 1, 2022 - February 28, 2023

Directed brand management and public relations efforts from California, aligning brand identity, messaging, and narrative across channels to elevate prestige and market reach for luxury and lifestyle initiatives.

Head of Marketing & Strategic Alliances at MD Luxury Group

September 1, 2021 - February 28, 2023

Led marketing and strategic alliances for a holdings group, coordinating local and international markets, developing brand materials, and driving revenue growth through premium partnerships and events.

Independent Marketing & PR Consultant at Self-employed

March 1, 2024 - Present

Providing strategic advisory services to brands, startups, and organizations seeking to strengthen positioning, visibility, and commercial performance through integrated brand and communications programs.

Strategic Alliances Manager at Racing Club

August 1, 2016 - March 31, 2018

Developed and managed strategic partnerships and sponsorship opportunities for a premier sports organization, driving sponsorship revenue and stakeholder engagement across global markets.

Marketing Specialist - Americas Brand Ambassador at Globant

May 1, 2013 - August 31, 2016

Led regional marketing initiatives and brand ambassador activities across the Americas, coordinating campaigns, media outreach, and partner engagement to boost brand presence.

Omnichannel Transmedia Communications Director at PayU

March 1, 2018 - January 31, 2020

Designed and executed integrated omnichannel communications strategies, aligning TV, digital, social, and live events to maximize reach and audience engagement. Coordinated with partners and teams to ensure cohesive storytelling across platforms.