I'm a Creative Marketing & Content Professional with expertise in multimedia content production and brand activation. I concentrate on communicating visual identities and leveraging AI-driven automation (n8n) to improve marketing efficiency. I've led organic lead generation, client negotiations, and full-cycle account management, delivering measurable results across campaigns and partnerships.

Eugenia Viana

I'm a Creative Marketing & Content Professional with expertise in multimedia content production and brand activation. I concentrate on communicating visual identities and leveraging AI-driven automation (n8n) to improve marketing efficiency. I've led organic lead generation, client negotiations, and full-cycle account management, delivering measurable results across campaigns and partnerships.

Available to hire

I’m a Creative Marketing & Content Professional with expertise in multimedia content production and brand activation. I concentrate on communicating visual identities and leveraging AI-driven automation (n8n) to improve marketing efficiency.

I’ve led organic lead generation, client negotiations, and full-cycle account management, delivering measurable results across campaigns and partnerships.

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Experience Level

Expert
Intermediate

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Marketing, Content Lead & Sales at Investment Managers
August 1, 2023 - March 31, 2024
Department Development: Built and led the marketing area from the ground up, establishing brand guidelines and communication strategies. Paid Media: Executed and optimized Facebook Ads campaigns to increase lead generation and brand awareness. Analysis of data and reports generation. Client Acquisition & Conversion: Managed the full sales funnel, from initial cold outreach and coordinating high-level meetings to conducting professional presentations and closing deals. Onboarding & Account Management.
Marketing Analyst at FecoVita International Winery
August 1, 2021 - February 28, 2022
Media Buying & Partnerships: Managed end-to-end media buying processes, negotiating and closing advertising deals across traditional channels and in influencer partnerships. Performance Analysis: Monitored and analysed the execution of marketing plans, ensuring all campaigns met KPIs and remained within budget. Influencer Marketing: Identified and collaborated with key influencers to drive brand awareness and reach new target audiences. Campaign Evaluation: Analysed campaign performance data to provide actionable insights and improve the ROI of future marketing executions. Event Management: Spearheaded the organization of corporate events and brand activations.

Education

Bachelor of Business Administration at National University of Tucumán
January 1, 2019 - January 1, 2023

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Software & Internet