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I’m Elaine Mair, a creative and versatile print and graphic designer with over 10 years of experience crafting prints for leading UK and Australian womenswear brands. I specialise in original artworks, repeat prints, brand identity, typography, and delivering polished graphics across digital and print channels. I love collaborating with cross-functional teams to turn trends into commercially successful visuals. In fast-paced settings, I translate concept moodboards into bold prints and campaigns, and I enjoy shaping visual identities for campaigns, influencers, and product lines. I’m always keen to stay curious about new printing techniques, textures, and ways to push brand storytelling through print and graphic design.…I’m Elaine Mair, a creative and versatile print and graphic designer with over 10 years of experience crafting prints for leading UK and Australian womenswear brands. I specialise in original artworks, repeat prints, brand identity, typography, and delivering polished graphics across digital and print channels. I love collaborating with cross-functional teams to turn trends into commercially successful visuals. In fast-paced settings, I translate concept moodboards into bold prints and campaigns, and I enjoy shaping visual identities for campaigns, influencers, and product lines. I’m always keen to stay curious about new printing techniques, textures, and ways to push brand storytelling through print and graphic design.

Elaine Mair

Graphic Designer, Designer, Brand Designer, +3

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I’m Elaine Mair, a creative and versatile print and graphic designer with over 10 years of experience crafting prints for leading UK and Australian womenswear brands. I specialise in original artworks, repeat prints, brand identity, typography, and delivering polished graphics across digital and print channels. I love collaborating with cross-functional teams to turn trends into commercially successful visuals. In fast-paced settings, I translate concept moodboards into bold prints and campaigns, and I enjoy shaping visual identities for campaigns, influencers, and product lines. I’m always keen to stay curious about new printing techniques, textures, and ways to push brand storytelling through print and graphic design.…I’m Elaine Mair, a creative and versatile print and graphic designer with over 10 years of experience crafting prints for leading UK and Australian womenswear brands. I specialise in original artworks, repeat prints, brand identity, typography, and delivering polished graphics across digital and print channels. I love collaborating with cross-functional teams to turn trends into commercially successful visuals. In fast-paced settings, I translate concept moodboards into bold prints and campaigns, and I enjoy shaping visual identities for campaigns, influencers, and product lines. I’m always keen to stay curious about new printing techniques, textures, and ways to push brand storytelling through print and graphic design.

Available to hire

I’m Elaine Mair, a creative and versatile print and graphic designer with over 10 years of experience crafting prints for leading UK and Australian womenswear brands. I specialise in original artworks, repeat prints, brand identity, typography, and delivering polished graphics across digital and print channels. I love collaborating with cross-functional teams to turn trends into commercially successful visuals.

In fast-paced settings, I translate concept moodboards into bold prints and campaigns, and I enjoy shaping visual identities for campaigns, influencers, and product lines. I’m always keen to stay curious about new printing techniques, textures, and ways to push brand storytelling through print and graphic design.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Welsh

Advanced

English

Fluent

French

Intermediate

Work Experience

Print Designer at John Kaldor Fabricmaker UK Ltd.

May 1, 2019 - December 31, 2020

Designed original artworks for established high street retailers (Phase Eight, Hobbs, Dorothy Perkins, Evans, Wallis, Roman); applied knowledge of flat screen, rotary, repeat, colour separation, placement, yardage, and digital printing with cost considerations; reworked vintage/purchased designs into new colourways; monitored sampling, provided factory feedback, and approved colour matches; selected colour standards and prepared chipping paperwork for mills.

Textile & Graphic Designer at White Fox Boutique

April 1, 2021 - April 1, 2024

Sole apparel graphic designer responsible for all print and artwork across core categories for a trend-driven, Gen Z–focused brand; designed all-over prints, placement graphics, and logos for viral collections; collaborated with influencers for exclusive prints and branding; led print design for the Sarah’s Day activewear line and shaped the brand’s visual identity during rapid growth.

Freelance Textile & Graphic Designer at Self-employed / Freelance

May 1, 2024 - October 31, 2024

Continuing to design prints remotely for White Fox (three days per week) and ongoing freelance work for two Australian womenswear labels (Acre Lou and Nara Swim); provided brand logo and print design.

Midweight Graphic Designer at Everton Football Club

November 1, 2024 - Present

Delivered high-quality digital and print marketing collateral aligned with brand guidelines; designed matchday programmes, stadium screen content, event advertisements, social graphics, email campaigns, and activation assets; collaborated on large-scale billboards across Liverpool for high-impact campaigns during a pivotal period.

Print Designer at Coast Fashion & Karen Millen

January 1, 2017 - May 1, 2019

Designed in-house prints and jacquards for yardage and placement; multitasked artwork requests across Daywear, Eveningwear and Resort; designed EU Wholesale prints; created mood boards; supported shoots/press days; retouched images for lookbooks.

Designer at Zandra Rhodes Studio

October 1, 2014 - October 31, 2014

Developed print ideas for Rhodes’ SS15 collection; assisted in organizing and finishing garments for a charity fashion show.

Designer at Craig Bragdy

June 1, 2013 - June 30, 2013

Collaborated in a design team on producing ceramic murals and tiles for luxury pools; hand-drew patterns and imagery in clay.

Designer at Designers Guild

March 1, 2012 - March 31, 2012

Assisted with AW14 press conference preparations by creating press packages featuring furnishing fabric and wallpaper cuttings.

Interior Design Assistant (Internship) at MTV Cardiff

November 1, 2019 - December 31, 2019

Painted, decorated and sewed soft furnishings on set; sourced materials; coordinated with suppliers and contributed ideas on themes, layout and colour schemes.

Print Design Assistant at Coast Fashion

September 1, 2015 - December 31, 2019

Supported Print, Trend and Colour department; designed original prints and embroidery artworks; recoloured vintage designs; visualised print placements in CADS; managed colour palettes and administrative tasks.