Business Administration professional with a specialization in Digital Marketing, focused on organizing and executing impactful events and growth-focused marketing initiatives. I enjoy turning ideas into structured plans, coordinating multidisciplinary teams, and delivering results with creativity and attention to detail. I am now seeking my first professional steps in the fashion industry, where I can combine project management, strategic marketing, and content creation to support innovative projects—especially around brand visibility, audience growth, and customer loyalty.

Elisa Márquez

Business Administration professional with a specialization in Digital Marketing, focused on organizing and executing impactful events and growth-focused marketing initiatives. I enjoy turning ideas into structured plans, coordinating multidisciplinary teams, and delivering results with creativity and attention to detail. I am now seeking my first professional steps in the fashion industry, where I can combine project management, strategic marketing, and content creation to support innovative projects—especially around brand visibility, audience growth, and customer loyalty.

Available to hire

Business Administration professional with a specialization in Digital Marketing, focused on organizing and executing impactful events and growth-focused marketing initiatives. I enjoy turning ideas into structured plans, coordinating multidisciplinary teams, and delivering results with creativity and attention to detail.

I am now seeking my first professional steps in the fashion industry, where I can combine project management, strategic marketing, and content creation to support innovative projects—especially around brand visibility, audience growth, and customer loyalty.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

Spanish; Castilian
Fluent
English
Intermediate

Work Experience

Marketing Coordinator at Belisario Academy Caracas, Venezuela
March 1, 2024 - September 1, 2025
Led end-to-end event and project management for large- and medium-scale events, including multiple editions of “Master Tennis Week” and “The Belisario Experience.” Managed planning, logistics, coordination of multidisciplinary teams, and budget control to maximize reach and attendance. Planned and executed social media advertising campaigns and loyalty strategies using market analysis and audience segmentation. Built the academy activity schedule (tournaments and recreational events) coordinating multiple departments to optimize resources and execution timelines. Designed and implemented a referral program with incentives to acquire new clients. Collaborated with the design team to produce promotional assets (physical and digital) aligned with brand identity. Negotiated and managed sponsorships with brands such as Everlast and Aguavista and maintained commercial partnerships with six additional sector brands.
Collections Intern at Distribuidora Medica Quirurgica Quirutec Caracas, Venezuela
March 1, 2022 - December 1, 2022
Addressed accounts receivable delinquency by defining 2 SMART objectives for the collections department: reduce overdue receivables by 15% for the upcoming quarter and increase recovery rate by 10% in the following month. Implemented a client follow-up system using personalized calls, recovering 80% of outstanding accounts receivable. Used the Profit system to maintain up-to-date accounts receivable records.
Logistics Assistant at Asociación de Prensa Extranjera (APEX) Caracas, Venezuela
March 1, 2020 - February 1, 2024
Supported logistics and operational planning for events and media activities, including organizing 10 meetings and 5 press conferences through schedule management and venue coordination. Designed flyers and visual assets using Canva for both internal and external communications. Sourced suppliers (including catering/venues) and assisted with event logistics for multiple gatherings.

Education

Bachelor's Degree in Business Administration at Universidad Metropolitana
February 1, 2024 - February 1, 2024

Qualifications

Patternmaking and Garment Construction Course – Level 1 and 2 (Academia de Moda UCAB - CIAP / Brivil / Private Tutoring)
November 1, 2024 - May 1, 2025
E-commerce Course (Google Actívate)
June 1, 2023 - June 1, 2023
Minor in Digital Marketing (Universidad Metropolitana)
June 1, 2023 - June 1, 2023
Production Process Management in the Fashion Industry (Academia de Moda UCAB - CIAP)
September 1, 2026 - July 21, 2026

Industry Experience

Education, Media & Entertainment, Financial Services, Professional Services, Retail