Elina Kaunidi

Available to hire

I am a multidisciplinary specialist with experience in media buying, search arbitrage, content creation, and full-cycle sales in the solar energy sector.

About

I am a multidisciplinary specialist with experience in media buying, search arbitrage, content creation, and full-cycle sales in the solar energy sector. I have worked as a Senior Media Buyer and Team Leader, managing campaigns and optimizing performance through data-driven strategies, delivering measurable ROI across platforms.

As a content creator, I analyze trends, understand audience behavior, and craft engaging, relevant concepts that capture attention and boost engagement. I combine analytical thinking with creativity and clear communication to attract new clients, grow brands, and drive sustainable results.

  • 4 years' experience
  • Joined March 2026

Languages

  • EnglishAdvanced
  • UkrainianFluent
  • RussianFluent
  • ArmenianAdvanced
  • CzechAdvanced

Industry experience

  • Energy & Utilities
  • Media & Entertainment
  • Professional Services

Work experience

Sales Manager · Self-employed / Solar Energy SectorJan 2023 – Present · 3 yrs 11 mos

In the solar energy sector, I independently identify and approach potential clients, build communication, close deals, and maintain ongoing relationships with existing customers while continually expanding the client base. I actively grow the network of clients through various channels and tools, assess customer needs, and offer relevant solutions. Strong communication and a structured approach enable a steady flow of deals and high-quality service. I am results-driven, adaptable to market demands, and consistently seek new ways to attract clients and strengthen long-term partnerships.

Team Lead | Senior Media Buyer · Search Feeds (FB)Jan 2022 – Dec 2024 · 3 yrs

Managed Facebook search feed campaigns with a strong focus on ROI, audience quality, and performance growth. Developed and executed creative strategies that boosted overall campaign profitability. Responsibilities included budget planning, performance analysis, and data-driven optimization. Used A/B testing to refine creatives and targeting, improving conversions and CTR. As a team lead, supervised a small team, supported development, and organized efficient workflows to deliver strong results.

Education

Bachelor's degree · Taras Shevchenko National University of Kyiv2022 – 2025
Bachelor's degree in International Management & Digital Marketing · University College Prague2030 – 2026
Program in Sales & Client Management: Full-cycle sales, client acquisition, lead qualification · Taras Shevchenko National University of Kyiv, Faculty of Economics2030 – 2026

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