Elizabeth Iannuzzi

Led end-to-end design initiatives across print and digital, including packaging, wallpaper, & signage. Directed social media strategy and content execution for multiple brands, driving engagement & maintaining brand consistency. Analyzed website performance and lead quality, implementing SEO and growth strategies to achieve sustained month-over-month increases. Developed & executed integrated marketing campaigns, including email, to expand reach & audience engagement. Partnered with sales to produce high-impact client-facing collateral and support revenue-driving initiatives. Delivered cross-functional marketing support across portfolio companies, managing ongoing production of key assets.

Oversaw all marketing activity for Category 5 and its subsidiaries, including content strategy, calendar planning, and content design, while supporting prepress twice a week. Assisted in marketing and advertising promotional activities (e.g., social media, direct mail, and web). Managed and updated the company database and CRM. Prepared detailed promotional presentations outlining a weekly content plan including summarized social media analytics. Monitored social media platforms for trending news, ideas, and feedback, researched and evaluated competitor marketing and digital content.

Assisted in marketing and advertising promotional activities (e.g., social media, direct mail, and web). Managed and updated the company database and customer relationship management systems (CRM). Prepared detailed promotional presentations outlining a weekly content plan including summarized social media analytics. Monitored all social media platforms for trending news, ideas, and feedback, researched and evaluated competitor marketing and digital content. Created promotional graphics using Adobe Illustrator.