Ella Rule

BBC Journalist & Filmmaker at BBC

Extensive experience filming and editing high-quality video content using professional camera equipment (Sony FX6), including award-winning documentaries. Produced short-form social media videos achieving over 1.5 million views, demonstrating strong audience engagement. Transformed long-form stories into engaging, emotionally driven short-form content for digital platforms. Applied storytelling techniques to create content with clear narrative, pacing, and emotional impact. Captured authentic atmosphere, candid moments, and natural interactions in live and social environments. Proficient in editing with Adobe Premiere Pro and Final Cut Pro, focusing on flow and tone intertwined with experimental thinking. Delivered polished, ready-to-publish content under tight deadlines.