Elene Janelidze
Digital Marketing & SMM Specialist with 4+ years of experience managing multi-platform social media and creating audience-focused content.
About
Digital Marketing & SMM Specialist with 4+ years of experience managing multi-platform social media and creating audience-focused content. I develop content strategies, write in brand voice, and optimize posts for engagement and growth across channels like Facebook, Instagram, TikTok, YouTube, and X.
- 7 years' experience
- Joined March 2026
Skills· 17
Languages
- GeorgianFluent
- EnglishFluent
- RussianFluent
Industry experience
- Media & Entertainment
- Professional Services
- Education
- Software & Internet
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Work experience· 11 roles
Conducted keyword research, competitor analysis, and on-page SEO optimization to support organic visibility. Executed Meta Ads and Google Ads campaigns, including audience targeting and performance reporting. Monitored campaign, traffic, and engagement metrics using Google Analytics 4 and platform analytics tools. Used performance data to identify opportunities for content and campaign improvement.
Develop and execute social media strategies; Direct marketing campaign management; Managing multiple Social Media Pages; Producing content: designing visuals in Canva, producing AI-generated videos; Project management duties; SEO duties.
Developed SEO-focused content strategies and brand communication tailored to target audiences. Produced copywriting and ghostwriting content aligned with brand voice and content marketing goals. Researched audiences and digital trends to support content direction and messaging.
Education· 6
Certifications and awards· 8
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