I'm Elysse Le Roy, a marketing and design professional with 3+ years of experience helping brands connect with their audiences through strategic content and compelling visuals. I've delivered results for clients ranging from national brands (High Liner Foods) to government organizations (Ontario Parks, City of Ottawa). My work has increased social media engagement by 30%, coordinated campaigns reaching millions of consumers, and created wayfinding solutions used by thousands of park visitors. My expertise includes: - Social media strategy and content creation (TikTok, Instagram, LinkedIn) - Brand coordination across multiple platforms - Graphic design and visual storytelling (Adobe Creative Suite, Figma, Canva) - Project management and cross-functional collaboration - Data-driven content optimization What sets me apart: I combine creative design skills with analytical thinking and strategic planning. I don't just create content. I create content that delivers measurable results aligned with your business goals. Currently pursuing my Master's in Digital Media at Carleton University, I stay ahead of industry trends while bringing proven expertise to every project.

ELYSS LE ROY

I'm Elysse Le Roy, a marketing and design professional with 3+ years of experience helping brands connect with their audiences through strategic content and compelling visuals. I've delivered results for clients ranging from national brands (High Liner Foods) to government organizations (Ontario Parks, City of Ottawa). My work has increased social media engagement by 30%, coordinated campaigns reaching millions of consumers, and created wayfinding solutions used by thousands of park visitors. My expertise includes: - Social media strategy and content creation (TikTok, Instagram, LinkedIn) - Brand coordination across multiple platforms - Graphic design and visual storytelling (Adobe Creative Suite, Figma, Canva) - Project management and cross-functional collaboration - Data-driven content optimization What sets me apart: I combine creative design skills with analytical thinking and strategic planning. I don't just create content. I create content that delivers measurable results aligned with your business goals. Currently pursuing my Master's in Digital Media at Carleton University, I stay ahead of industry trends while bringing proven expertise to every project.

Available to hire

I’m Elysse Le Roy, a marketing and design professional with 3+ years of experience helping brands connect with their audiences through strategic content and compelling visuals.

I’ve delivered results for clients ranging from national brands (High Liner Foods) to government organizations (Ontario Parks, City of Ottawa). My work has increased social media engagement by 30%, coordinated campaigns reaching millions of consumers, and created wayfinding solutions used by thousands of park visitors.

My expertise includes:

  • Social media strategy and content creation (TikTok, Instagram, LinkedIn)
  • Brand coordination across multiple platforms
  • Graphic design and visual storytelling (Adobe Creative Suite, Figma, Canva)
  • Project management and cross-functional collaboration
  • Data-driven content optimization

What sets me apart: I combine creative design skills with analytical thinking and strategic planning. I don’t just create content. I create content that delivers measurable results aligned with your business goals.
Currently pursuing my Master’s in Digital Media at Carleton University, I stay ahead of industry trends while bringing proven expertise to every project.

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Work Experience

Project Management/Marketing Co-op Student at High Liner Foods
May 1, 2025 - August 1, 2025
Collaborated with cross-functional teams to coordinate seasonal campaigns and product launches, ensuring alignment between creative assets and brand messaging. Designed digital and print assets (web banners, stickers, display ads, marketing collateral) while maintaining brand visual standards. Created engaging social media content and collaborated with external partners to enhance product visibility.
Creative Communications Manager at Institute for Collaborative Innovation (ICI)
August 1, 2024 - Present
Developed and executed communication strategies to enhance brand visibility across digital platforms and company website. Collaborated with cross-functional teams to create compelling content for digital campaigns, social media, and marketing materials aligned with organizational goals. Analyzed communication metrics from social media and website performance to continuously refine messaging and improve the overall effectiveness of communication initiatives.
Designer at ARaura (FaesAR)
January 1, 2024 - Present
Designed and produced a wide range of visual assets, including infographics, social media graphics, and presentation decks, ensuring consistent brand representation across all digital and print channels. Utilized advanced design software, including Adobe Creative Suite (Photoshop, Illustrator, InDesign) and Figma, to create high-fidelity wireframes. Presented design concepts and rationales to cross-functional stakeholders, addressing feedback and iterating on designs to meet project requirements.
Social Media Intern at Canyon Entertainment Group
December 1, 2023 - May 1, 2024
Created original content using Canva and Adobe Creative Suite, resulting in a 30% increase in user engagement across platforms. Tracked key social media metrics (reach, engagement, impressions) using Google Analytics and LinkedIn Ads. Conducted research on social media trends and emerging platform features to inform content strategy.
Senior Digital Marketing Director at Women in Business at Sprott
May 1, 2021 - January 1, 2024
Developed and executed comprehensive multi-channel marketing strategies aligned with business objectives, resulting in a significant increase in brand awareness. Ensured consistent brand messaging and positioning across all marketing efforts, developing and maintaining the company's digital presence. Led and mentored a high-performing team, fostering a culture of innovation and continuous improvement.
Marketing Co-op Student at Smith Commerce
January 1, 2022 - December 1, 2022
Monitored and analyzed website and social media analytics using SEMrush to track campaign successes in weekly and monthly reports created within Microsoft Excel. Managed marketing campaigns across various channels such as social media (Facebook, LinkedIn, Twitter, and Instagram), email, and website using HubSpot and Monday.com. Maintained company website and blog in WordPress, ensuring content was current and aligned with brand guidelines.

Education

Master of Applied Science: Digital Media at Carleton University
September 1, 2025 - February 10, 2026
Bachelor of Media Production and Design (Honors, Co-Op) at Carleton University
September 1, 2019 - May 1, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services