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Emanuele Del Rosario

Available to hire

I’m a results-driven digital marketing leader with a passion for data-driven growth and cross-market programs.

About

I’m a results-driven digital marketing leader with a passion for data-driven growth and cross-market programs. I specialize in building scalable campaigns, optimizing ROI, and turning complex briefs into clear, actionable playbooks that deliver measurable outcomes.

Currently steering global campaigns and optimization initiatives, I enjoy turning insights into tested strategies and collaborating with diverse teams to drive impactful results across EU markets.

  • 4 years' experience
  • Joined June 2026

Languages

  • ItalianFluent
  • EnglishFluent
  • GermanFluent
  • Spanish; CastilianAdvanced

Industry experience

  • Media & Entertainment

Work experience

Freelance Digital Marketing Consultant · Self-EmployedOct 2025 – Present · 1 yr 2 mos

Provided strategic and hands-on digital marketing support for B2B/B2C brands; managed €1M+ annual budgets across Meta, Google, and more; produced multiple weekly video ads and optimized full funnel performance to improve AVg time spent and conversions.

Global Digital Marketing Manager · Essity GmbHApr 2025 – Sep 2025 · 6 mos

Directed global paid and organic marketing across 4 European markets; managed €1M+ annual budget; hit CPA and ROAS targets; created playbooks, KPI frameworks, and SOPs; led knowledge transfer from centralized to local markets.

Global Campaign Optimisation Manager · Essity GmbHSep 2022 – Mar 2025 · 2 yrs 7 mos

Led EU-wide campaign optimization for the TEN brand; generated 2,000+ qualified leads (€5M+ pipeline) by restructuring offers and messaging; achieved 3x monthly lead volume for heat pump installers through Google Ads; implemented a structured approach to offer messaging and lead-gen improvements.

Education

Master of Science in Management Engineering · Politecnico di Milano2018 – 2021
Bachelor of Science in Aerospace Engineering · Politecnico di Milano2015 – 2018

Certifications and awards

Introductory Certificate to Project Management2030 – 2026

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