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Digital marketing and social media assistant with experience creating trend-driven content for TikTok and Instagram, building paid Meta campaigns, and supporting SEO and analytics improvements. Skilled in content planning, video editing, ad/lead generation workflows, and visual storytelling across multiple social platforms.…

Emmi Pettersson

Social Media Manager, Digital Marketer, Content Creator, +2

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Digital marketing and social media assistant with experience creating trend-driven content for TikTok and Instagram, building paid Meta campaigns, and supporting SEO and analytics improvements. Skilled in content planning, video editing, ad/lead generation workflows, and visual storytelling across multiple social platforms.…

Available to hire

Digital marketing and social media assistant with experience creating trend-driven content for TikTok and Instagram, building paid Meta campaigns, and supporting SEO and analytics improvements. Skilled in content planning, video editing, ad/lead generation workflows, and visual storytelling across multiple social platforms.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Swedish

Fluent

English

Fluent

Spanish; Castilian

Advanced

French

Intermediate

Work Experience

Social Media and Marketing Assistant at Sense Dome

January 1, 2024 - January 1, 2026

Created trend-driven content for TikTok and Instagram, including Reels, graphics, and captions. Implemented and supported GA4 event tracking (page views, clicks, and form submissions) and contributed to an SEO strategy that improved audience segmentation. Launched the company’s first paid Meta advertising campaigns to generate qualified leads and support sales. Coordinated content production and ensured performance-focused improvements across digital channels.

Digital Marketing & Social Media Specialist at Ur&Penn Jewelry Shop

January 1, 2023 - January 1, 2026

Built and managed a TikTok account organically, growing it to 7K+ followers and 80K+ likes. Produced and published content including multiple videos reaching 150K+ views each. Developed trend-based creative concepts, handled content from concept and filming through editing and publishing.

Event Leader and Content Creator at Aktivgruppen AB

January 1, 2023 - January 1, 2026

Organized and hosted children’s and adult’s events, leading interactive activities and communicating with attendees to support engagement. Collaborated with the team on promotional content strategies using video clips, pictures, and interviews. Ensured strong client satisfaction and contributed to repeat event bookings through quality execution and clear communication.

Retail Sales Associate at Stadium AB

January 1, 2021 - December 31, 2021

Retail sales role supporting store operations and customer service.

Retail Sales Associate (Sportswear Shop) / Content Creator at Independent

January 1, 2020 - Present

Worked as a retail sales associate in a sportswear shop while producing content. Supported customer service and sales activities in-store, and applied creative skills to content creation and storytelling.