Hi, I’m Emily Cheung, a social media strategist with 10 years of experience leading social media growth across diverse industries. I’ve built engaged communities and driven revenue growth through high-converting video production and strategic social management. I’m passionate about turning creative concepts into measurable business outcomes, with a track record of producing content that resonates and performs. I collaborate closely with brands to craft compelling campaigns and deliver results.

Emily Cheung

Hi, I’m Emily Cheung, a social media strategist with 10 years of experience leading social media growth across diverse industries. I’ve built engaged communities and driven revenue growth through high-converting video production and strategic social management. I’m passionate about turning creative concepts into measurable business outcomes, with a track record of producing content that resonates and performs. I collaborate closely with brands to craft compelling campaigns and deliver results.

Available to hire

Hi, I’m Emily Cheung, a social media strategist with 10 years of experience leading social media growth across diverse industries. I’ve built engaged communities and driven revenue growth through high-converting video production and strategic social management.

I’m passionate about turning creative concepts into measurable business outcomes, with a track record of producing content that resonates and performs. I collaborate closely with brands to craft compelling campaigns and deliver results.

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Language

English
Fluent

Work Experience

Social Media Manager at Pet Niche Brand
March 1, 2025 - Present
Conceptualized, scripted, and edited marketing content for major brands, including Temu, Insta360, and Hiboy, with one video driving five-figure revenue within two months. Grew social media account to 40,000+ followers within 1 year and produced 20+ viral videos exceeding 1M views, and 80+ exceeding 100K views on Instagram. Used analytics and performance data to refine content strategy and improve engagement. Managed social media posting, content scheduling, and community engagement across platforms. Collaborated with clients to ensure campaign objectives and all deliverables were met on time.
Senior Office Administrator of People Department at NETINT Technologies Inc.
April 1, 2023 - Present
Earned Employee Spotlight Award for creating internal event videos and digital communications that contributed to 3 years of rising employee culture scores. Produced event photography, core value videos, newsletters, and marketing materials to enhance internal engagement.
Social Media Manager at Finance Education Platform
August 1, 2024 - Present
Managed affiliate links and implemented digital monetization strategies, organically generating four-figure commissions. Created educational content on financial management, including carousel posts and short-form videos. Monitored analytics to optimize engagement and content performance.
Social Media Manager – E-commerce Brands at Various E-commerce Brands
December 1, 2020 - June 1, 2022
Managed multiple Instagram accounts, including content planning, posting, and engagement. Generated four-figure revenue within months for small, founder-led e-commerce brands by developing and executing targeted social media growth strategies. Produced product photography and visual content for social media and promotions. Optimized product presentation and engagement through visual storytelling and captions.
Illustration Content Creator & Social Media Manager at Independent / Self-Directed
July 1, 2015 - March 1, 2018
Built and grew Instagram account to 70,000 followers in 3 years, ranking Top 12 Social Media Creator in Hong Kong and across 18 categories in Asia, China, and Hong Kong area. Created, published, and marketed an original book featuring my own digital illustrations, selling over 700 copies. Created marketing content for major brands including Uber, Spotify, China Mobile, and Daniel Wellington. Managed full social media operations, including content planning, posting, engagement, and analytics.

Education

UX/UI Design at Career Foundry
December 1, 2022 - November 1, 2023
BA in English Studies & BEd in English Education at The Chinese University of Hong Kong
September 1, 2014 - November 1, 2019

Qualifications

NETINT Employee Spotlight Award
December 1, 2023 - March 2, 2026

Industry Experience

Media & Entertainment, Retail, Education, Professional Services, Other