Emily Smith
Senior media and marketing leader with 8+ years’ experience driving client growth, strategic innovation and commercial outcomes across global wellness, lifestyle and FMCG brands.
About
Senior media and marketing leader with 8+ years’ experience driving client growth, strategic innovation and commercial outcomes across global wellness, lifestyle and FMCG brands. Most recently Business Director at The Kite Factory – one of the UK’s leading independent agencies (Independent Agency of the Year 2024 and Sunday Times Best Places to Work 2023). Experienced in building high-performing teams, leading cross-channel strategies, and translating creative, data and commercial insight into measurable growth. Known for fostering trusted client partnerships and delivering award-winning, results-driven campaigns.
- 8 years' experience
- Joined December 2025
Industry experience
- Media & Entertainment
More experts in Sydney, Australia
Work experience
Education
First Class Honours in English Literature and Ancient History
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