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I’m Emily, a content strategist and writer helping values-led brands communicate with clarity and intention. I work with professional services, healthcare, and considered lifestyle brands to translate expertise into content that feels thoughtful, grounded, and genuinely useful. I collaborate best with clients who value clear communication, trust, and a calm, strategic approach. I’m drawn to content marketing because it’s where strategy and storytelling meet. Alongside my strategic and management work, I’m an active content creator on TikTok with a highly engaged audience. I’ve grown my account to 22,000 followers and over 520,000 likes, creating short-form content that blends storytelling, aesthetic direction, and platform-native trends. I’ve collaborated with established brands including Vaseline, QV Skincare, and De'Longhi, delivering content that feels authentic while meeting commercial goals.…I’m Emily, a content strategist and writer helping values-led brands communicate with clarity and intention. I work with professional services, healthcare, and considered lifestyle brands to translate expertise into content that feels thoughtful, grounded, and genuinely useful. I collaborate best with clients who value clear communication, trust, and a calm, strategic approach. I’m drawn to content marketing because it’s where strategy and storytelling meet. Alongside my strategic and management work, I’m an active content creator on TikTok with a highly engaged audience. I’ve grown my account to 22,000 followers and over 520,000 likes, creating short-form content that blends storytelling, aesthetic direction, and platform-native trends. I’ve collaborated with established brands including Vaseline, QV Skincare, and De'Longhi, delivering content that feels authentic while meeting commercial goals.

Emily Webster

Content Strategist, Writer, Social Media Manager, +2

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I’m Emily, a content strategist and writer helping values-led brands communicate with clarity and intention. I work with professional services, healthcare, and considered lifestyle brands to translate expertise into content that feels thoughtful, grounded, and genuinely useful. I collaborate best with clients who value clear communication, trust, and a calm, strategic approach. I’m drawn to content marketing because it’s where strategy and storytelling meet. Alongside my strategic and management work, I’m an active content creator on TikTok with a highly engaged audience. I’ve grown my account to 22,000 followers and over 520,000 likes, creating short-form content that blends storytelling, aesthetic direction, and platform-native trends. I’ve collaborated with established brands including Vaseline, QV Skincare, and De'Longhi, delivering content that feels authentic while meeting commercial goals.…I’m Emily, a content strategist and writer helping values-led brands communicate with clarity and intention. I work with professional services, healthcare, and considered lifestyle brands to translate expertise into content that feels thoughtful, grounded, and genuinely useful. I collaborate best with clients who value clear communication, trust, and a calm, strategic approach. I’m drawn to content marketing because it’s where strategy and storytelling meet. Alongside my strategic and management work, I’m an active content creator on TikTok with a highly engaged audience. I’ve grown my account to 22,000 followers and over 520,000 likes, creating short-form content that blends storytelling, aesthetic direction, and platform-native trends. I’ve collaborated with established brands including Vaseline, QV Skincare, and De'Longhi, delivering content that feels authentic while meeting commercial goals.

Available to hire

I’m Emily, a content strategist and writer helping values-led brands communicate with clarity and intention. I work with professional services, healthcare, and considered lifestyle brands to translate expertise into content that feels thoughtful, grounded, and genuinely useful. I collaborate best with clients who value clear communication, trust, and a calm, strategic approach. I’m drawn to content marketing because it’s where strategy and storytelling meet.

Alongside my strategic and management work, I’m an active content creator on TikTok with a highly engaged audience. I’ve grown my account to 22,000 followers and over 520,000 likes, creating short-form content that blends storytelling, aesthetic direction, and platform-native trends. I’ve collaborated with established brands including Vaseline, QV Skincare, and De’Longhi, delivering content that feels authentic while meeting commercial goals.