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Marissa (Emi) Wood is a social media strategist and content marketer with 10 years of experience building brand voice, growing audiences, and driving engagement across Pinterest, Instagram, Facebook, and TikTok. She blends a designer’s eye with an operator’s discipline to create on-brand content systems that scale. As the founder of a bookish e-commerce brand, she applies firsthand experience in content strategy, visual design, platform growth, and conversion-focused merchandising to client work. She translates analytics into creative decisions, manages end-to-end multi-platform content calendars, and supports marketing growth through email, SEO, and clear client reporting.…Marissa (Emi) Wood is a social media strategist and content marketer with 10 years of experience building brand voice, growing audiences, and driving engagement across Pinterest, Instagram, Facebook, and TikTok. She blends a designer’s eye with an operator’s discipline to create on-brand content systems that scale. As the founder of a bookish e-commerce brand, she applies firsthand experience in content strategy, visual design, platform growth, and conversion-focused merchandising to client work. She translates analytics into creative decisions, manages end-to-end multi-platform content calendars, and supports marketing growth through email, SEO, and clear client reporting.

MARISSA (EMI) WOOD

Social Media Manager, Graphic Designer, Brand Strategist, +2

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Marissa (Emi) Wood is a social media strategist and content marketer with 10 years of experience building brand voice, growing audiences, and driving engagement across Pinterest, Instagram, Facebook, and TikTok. She blends a designer’s eye with an operator’s discipline to create on-brand content systems that scale. As the founder of a bookish e-commerce brand, she applies firsthand experience in content strategy, visual design, platform growth, and conversion-focused merchandising to client work. She translates analytics into creative decisions, manages end-to-end multi-platform content calendars, and supports marketing growth through email, SEO, and clear client reporting.…Marissa (Emi) Wood is a social media strategist and content marketer with 10 years of experience building brand voice, growing audiences, and driving engagement across Pinterest, Instagram, Facebook, and TikTok. She blends a designer’s eye with an operator’s discipline to create on-brand content systems that scale. As the founder of a bookish e-commerce brand, she applies firsthand experience in content strategy, visual design, platform growth, and conversion-focused merchandising to client work. She translates analytics into creative decisions, manages end-to-end multi-platform content calendars, and supports marketing growth through email, SEO, and clear client reporting.

Available to hire

Marissa (Emi) Wood is a social media strategist and content marketer with 10 years of experience building brand voice, growing audiences, and driving engagement across Pinterest, Instagram, Facebook, and TikTok. She blends a designer’s eye with an operator’s discipline to create on-brand content systems that scale.

As the founder of a bookish e-commerce brand, she applies firsthand experience in content strategy, visual design, platform growth, and conversion-focused merchandising to client work. She translates analytics into creative decisions, manages end-to-end multi-platform content calendars, and supports marketing growth through email, SEO, and clear client reporting.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Beginner

Work Experience

Online Business Manager at The Jax Baby Company, LLC

September 1, 2025 - Present

Audited online presence and resolved website errors and duplicate Google Business listings to improve brand consistency. Built lead generation funnels, landing pages, and email marketing automations to support content-driven client acquisition. Improved website navigation and branding consistency and partnered with leadership to align content and marketing initiatives with evolving business needs.

Founder & Owner at Pixel and Page Co.

January 1, 2025 - Present

Founded and operate an Etsy bookish e-commerce brand, designing digital and physical products (Kindle inserts, Kindle cases, bookmarks, and apparel). Built organic content and Pinterest strategy from the ground up, developing a distinct niche brand voice and consistent content calendar. Handle product photography, listing SEO, and visual merchandising to drive discoverability and conversion, applying operator-level platform growth experience to ongoing brand execution.

Graphic Designer / Social Media Manager / Virtual Assistant at Amber's Turn Consignments

August 1, 2022 - January 1, 2023

Created and scheduled consistent content calendars across Facebook, Instagram, and TikTok to maintain cohesive messaging and on-time posting. Produced static and video visual content including original product photography for social media. Managed social profiles end-to-end and monitored social insights to refine strategy and improve engagement. Partnered with store management to align promotional graphics with in-store events and targeted sales campaigns, maintaining an organized digital asset library and naming system for reliable branded usage.

Office & Events Manager at Celestial Farms

November 1, 2021 - July 1, 2022

Overhauled company website to include an automated event booking system with a public availability calendar and standardized contracts. Established and promoted an on-site vendor arts market, including vendor sourcing and event-day logistics coordination. Managed daily office operations to improve team efficiency and client satisfaction.

Pinterest Strategist / Social Media Manager (Self-Employed) at Independent Agency

August 1, 2015 - December 1, 2020

Developed Pinterest marketing strategies for small-business clients, improving brand visibility and engagement. Optimized pin designs and descriptions using audience insights, increasing website traffic and conversion rates. Introduced interactive pin formats to boost engagement and tracked campaign performance, delivering monthly analytics reports against client goals. Managed full agency operations including client intake/onboarding/offboarding and team management of 2–3 independent contractors.