I’m a seasoned creative copywriter with 9+ years’ experience in content strategy and brand voice. I turn complex ideas into clear, compelling messages that connect with audiences across digital, social, and print—always with a sharp eye for detail and a strong strategic mindset. I specialize in benefits-led messaging, SEO-focused web and editorial content, and long-form storytelling that aligns with each brand and resonates emotionally with customers. From product copy and landing pages to email campaigns and sponsored editorial, I deliver words that drive results and keep the brand voice consistent.

Emma Severin Krantz

I’m a seasoned creative copywriter with 9+ years’ experience in content strategy and brand voice. I turn complex ideas into clear, compelling messages that connect with audiences across digital, social, and print—always with a sharp eye for detail and a strong strategic mindset. I specialize in benefits-led messaging, SEO-focused web and editorial content, and long-form storytelling that aligns with each brand and resonates emotionally with customers. From product copy and landing pages to email campaigns and sponsored editorial, I deliver words that drive results and keep the brand voice consistent.

Available to hire

I’m a seasoned creative copywriter with 9+ years’ experience in content strategy and brand voice. I turn complex ideas into clear, compelling messages that connect with audiences across digital, social, and print—always with a sharp eye for detail and a strong strategic mindset.

I specialize in benefits-led messaging, SEO-focused web and editorial content, and long-form storytelling that aligns with each brand and resonates emotionally with customers. From product copy and landing pages to email campaigns and sponsored editorial, I deliver words that drive results and keep the brand voice consistent.

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Language

French
Advanced

Work Experience

Digital Marketing Internship at One Stop Media
January 1, 2019 - March 1, 2019
Supported a digital marketing agency with content planning and development for new website builds, blogs, and social media. Partnered with the marketing team to develop content strategies. Wrote Facebook and Google Ads copy to engage and inform different audiences. Conducted research on products/services, target audiences, and competitor activity. Proofread and edited all copy for accuracy.
Work Experience (Creative Team) at 3AW Radio (693)
May 1, 2018 - May 1, 2018
Worked with the creative team at 3AW Radio. Learned copywriting techniques and admin requirements, and wrote a 60-second voice ad. Observed the production process, including directing and conducting voice ad production, and participated in brainstorming sessions to develop concepts with the team.
Freelance Content Writer at Self Employed
March 1, 2016 - Present
Freelance copywriting across SEO web copy, product descriptions, blogs, email campaigns, social media content, ad copy, and sponsored/editorial content. Develops and maintains brand voice, translating technical features into clear, benefits-led messaging. Research-led writing across industries including interior design, finance, entrepreneurship, health and wellness, education, and technical topics. Manages projects using tools like ClickUp, Asana, and Monday, collaborating within content pipelines. Utilizes AI tools (e.g., ChatGPT) to streamline research, ideation, and first drafts while preserving human tone and strategic intent.

Education

Bachelor of Arts (Literary Studies and Children’s Literature) at Deakin University
March 1, 2015 - January 1, 2018
VCE at Siena College
January 11, 2030 - January 1, 2014

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Healthcare, Retail