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Hi! I’m Emily Jessinta Lopez, a copywriter and content creator who genuinely loves the craft of writing and storytelling. I’ve built my experience across agencies and in-house roles, creating social media, website, and advertising copy—plus SEO-friendly articles and email campaigns tailored to different industries and client goals. Beyond writing, I enjoy turning strategy into execution. I’ve planned content calendars, developed content pillars and campaign concepts, collaborated closely with designers and teams, and supported end-to-end project delivery as a copywriter cum project manager and freelancer. I’m also consistently focused on clear communication, meeting timelines, and producing engaging content across platforms.…Hi! I’m Emily Jessinta Lopez, a copywriter and content creator who genuinely loves the craft of writing and storytelling. I’ve built my experience across agencies and in-house roles, creating social media, website, and advertising copy—plus SEO-friendly articles and email campaigns tailored to different industries and client goals. Beyond writing, I enjoy turning strategy into execution. I’ve planned content calendars, developed content pillars and campaign concepts, collaborated closely with designers and teams, and supported end-to-end project delivery as a copywriter cum project manager and freelancer. I’m also consistently focused on clear communication, meeting timelines, and producing engaging content across platforms.

emily lopez

Copywriter, Content Producer, Project Manager, +2

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Hi! I’m Emily Jessinta Lopez, a copywriter and content creator who genuinely loves the craft of writing and storytelling. I’ve built my experience across agencies and in-house roles, creating social media, website, and advertising copy—plus SEO-friendly articles and email campaigns tailored to different industries and client goals. Beyond writing, I enjoy turning strategy into execution. I’ve planned content calendars, developed content pillars and campaign concepts, collaborated closely with designers and teams, and supported end-to-end project delivery as a copywriter cum project manager and freelancer. I’m also consistently focused on clear communication, meeting timelines, and producing engaging content across platforms.…Hi! I’m Emily Jessinta Lopez, a copywriter and content creator who genuinely loves the craft of writing and storytelling. I’ve built my experience across agencies and in-house roles, creating social media, website, and advertising copy—plus SEO-friendly articles and email campaigns tailored to different industries and client goals. Beyond writing, I enjoy turning strategy into execution. I’ve planned content calendars, developed content pillars and campaign concepts, collaborated closely with designers and teams, and supported end-to-end project delivery as a copywriter cum project manager and freelancer. I’m also consistently focused on clear communication, meeting timelines, and producing engaging content across platforms.

Available to hire

Hi! I’m Emily Jessinta Lopez, a copywriter and content creator who genuinely loves the craft of writing and storytelling. I’ve built my experience across agencies and in-house roles, creating social media, website, and advertising copy—plus SEO-friendly articles and email campaigns tailored to different industries and client goals.

Beyond writing, I enjoy turning strategy into execution. I’ve planned content calendars, developed content pillars and campaign concepts, collaborated closely with designers and teams, and supported end-to-end project delivery as a copywriter cum project manager and freelancer. I’m also consistently focused on clear communication, meeting timelines, and producing engaging content across platforms.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Advanced

Malay

Beginner

Work Experience

Freelance copywriter at Private & Confidential

September 1, 2025 - December 1, 2025

Wrote website content for a small insurance advisory organization, including core pages, articles, and bite-sized tips. Worked closely with a designer to ensure copy and design were aligned.

Freelance copywriter at Levo Global Consultancy

October 1, 2024 - December 1, 2025

Revamped LinkedIn profile copy for thought leaders to enhance personal branding. Wrote LinkedIn articles aligned with each leader’s voice and expertise. Created and managed engaging EDMs and blog posts, and implemented automation workflows for EDM campaigns.

Global Copywriter at Hum anics Global

February 1, 2024 - July 1, 2025

Wrote social media copy for clients across various industries and supported timely, consistent, goal-driven content delivery. Assisted with creating client decks and presentations for campaign pitches and proposals.

Freelancer at Self-employed

January 1, 2024 - Present

Developed content calendars and set content pillars and creative directions for social media, websites, and high-conversion ad campaigns across multiple industries. Crafted and implemented social media strategies and supported end-to-end influencer marketing from identifying partners to negotiating deliverables. Produced basic creative assets including photo and video and performed post-production edits.

Copywriter cum project manager at Nimble Marketing Consultancy

December 1, 2023 - January 1, 2026

Focused on digital content creation across social media, website, and advertising for various industries and clients. Planned monthly content calendars, developed content pillars, and handled creative execution. Managed clients and coordinated between teams to ensure each project goal was achieved within the timeline.

Content writer at Times Media

February 1, 2023 - May 1, 2024

Wrote feature articles for major Malaysian publications including The Star and Free Malaysia Today (FMT). Produced SEO-optimized articles on diverse topics to boost organic traffic. Conducted interviews to craft human-interest stories and created digital platform copy including landing pages, Google Ads, social media posts, and email direct marketing (EDMs).

Copywriter intern at Kami Kreatif

February 1, 2021 - June 1, 2021

Wrote social media copy tailored to different formats, including captions and visual copy. Ensured all content followed brand guidelines while maintaining creativity and storytelling.

Journalist intern at Media Prima Berhad (NSTP) - The New Straits Times

April 1, 2019 - July 1, 2019

Worked under the News Desk department at The New Straits Times. Reviewed and processed incoming news stories and wrote news articles across politics and human-interest topics. Collaborated with editors and reporters to support daily news coverage.