I am a senior-level designer with experience in creating beautiful and high-impact branding and campaigns for luxury hospitality, retail, the arts, nonprofits and community-focused initiatives. My expertise spans across creative direction, photo art direction, corporate identity, graphic design (digital and traditional media), design for social media, and environmental graphic design. As a Rhode Island School of Design and Yale (Switzerland post-graduate summer study) alum, I have a strong foundation in design theory and practice, and a passion for visual storytelling and problem-solving. Currently, I provide contract, freelance, and in-house creative direction and design services for clients including Hilton Creative Studio (Waldorf Astoria), where I carried through the new brand identity for hotels, worldwide; Woodside Hotel Group, where I managed all creative initiatives; and Mary Kay, where I contributed to global branding and packaging. I have also collaborated in-house with Sephora, Neiman Marcus, Dallas Museum of Art, Perot Museum of Nature and Science, and the City of Dallas on various campaigns, projects, and initiatives (including the Trinity River Project and the JFK 50th Inscription Piece). I have received multiple awards and recognition for my work, such as Globalshop's Gold Award for Outstanding Merchandising and the Honor Award for Graphic Identity and Wayfinding from the ASLA. I am always eager to take on new challenges and opportunities to showcase my creativity and skills. Learn more about me at _Website not available. Sign in: https://www.twine.net/signup_

eraines24

I am a senior-level designer with experience in creating beautiful and high-impact branding and campaigns for luxury hospitality, retail, the arts, nonprofits and community-focused initiatives. My expertise spans across creative direction, photo art direction, corporate identity, graphic design (digital and traditional media), design for social media, and environmental graphic design. As a Rhode Island School of Design and Yale (Switzerland post-graduate summer study) alum, I have a strong foundation in design theory and practice, and a passion for visual storytelling and problem-solving. Currently, I provide contract, freelance, and in-house creative direction and design services for clients including Hilton Creative Studio (Waldorf Astoria), where I carried through the new brand identity for hotels, worldwide; Woodside Hotel Group, where I managed all creative initiatives; and Mary Kay, where I contributed to global branding and packaging. I have also collaborated in-house with Sephora, Neiman Marcus, Dallas Museum of Art, Perot Museum of Nature and Science, and the City of Dallas on various campaigns, projects, and initiatives (including the Trinity River Project and the JFK 50th Inscription Piece). I have received multiple awards and recognition for my work, such as Globalshop's Gold Award for Outstanding Merchandising and the Honor Award for Graphic Identity and Wayfinding from the ASLA. I am always eager to take on new challenges and opportunities to showcase my creativity and skills. Learn more about me at _Website not available. Sign in: https://www.twine.net/signup_

Available to hire

I am a senior-level designer with experience in creating beautiful and high-impact branding and campaigns for luxury hospitality, retail, the arts, nonprofits and community-focused initiatives. My expertise spans across creative direction, photo art direction, corporate identity, graphic design (digital and traditional media), design for social media, and environmental graphic design. As a Rhode Island School of Design and Yale (Switzerland post-graduate summer study) alum, I have a strong foundation in design theory and practice, and a passion for visual storytelling and problem-solving.

Currently, I provide contract, freelance, and in-house creative direction and design services for clients including Hilton Creative Studio (Waldorf Astoria), where I carried through the new brand identity for hotels, worldwide; Woodside Hotel Group, where I managed all creative initiatives; and Mary Kay, where I contributed to global branding and packaging. I have also collaborated in-house with Sephora, Neiman Marcus, Dallas Museum of Art, Perot Museum of Nature and Science, and the City of Dallas on various campaigns, projects, and initiatives (including the Trinity River Project and the JFK 50th Inscription Piece).

I have received multiple awards and recognition for my work, such as Globalshop’s Gold Award for Outstanding Merchandising and the Honor Award for Graphic Identity and Wayfinding from the ASLA.

I am always eager to take on new challenges and opportunities to showcase my creativity and skills. Learn more about me at Website not available. Sign in: https://www.twine.net/signup

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Work Experience

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Education

Bachelor of Fine Art at Rhode Island School of Design
June 3, 1995
Bachelor of Graphic Design at Rhode Island School of Design
June 3, 1995
Summer Study Abroad at Yale University
August 16, 1996

Qualifications

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Industry Experience

Consumer Goods, Non-Profit Organization, Retail, Real Estate & Construction, Travel & Hospitality, Professional Services, Other
    uniE621 Waldorf Astoria Brand Identity
    Over 100 pieces of digital and printed brand collateral for new global brand rollout. branding luxury hospitality

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