I’m Érica Nocchi, a video editor from Brazil with 4+ years of experience helping brands turn raw footage into engaging, platform-focused short-form content. I specialize in editing for Instagram Reels, TikTok, and YouTube Shorts, using captions, B-roll, graphics, sound design, and pacing techniques that keep viewers watching. I run my own studio, Studio Mind, where I manage multiple client projects and deadlines while delivering consistent results—about 60 edited videos per month. I enjoy refining hooks, storytelling, and audience retention from start to finish, guiding each project through revisions and final delivery according to brand guidelines.…

Érica Nocchi

I’m Érica Nocchi, a video editor from Brazil with 4+ years of experience helping brands turn raw footage into engaging, platform-focused short-form content. I specialize in editing for Instagram Reels, TikTok, and YouTube Shorts, using captions, B-roll, graphics, sound design, and pacing techniques that keep viewers watching. I run my own studio, Studio Mind, where I manage multiple client projects and deadlines while delivering consistent results—about 60 edited videos per month. I enjoy refining hooks, storytelling, and audience retention from start to finish, guiding each project through revisions and final delivery according to brand guidelines.…

Available to hire

I’m Érica Nocchi, a video editor from Brazil with 4+ years of experience helping brands turn raw footage into engaging, platform-focused short-form content. I specialize in editing for Instagram Reels, TikTok, and YouTube Shorts, using captions, B-roll, graphics, sound design, and pacing techniques that keep viewers watching.

I run my own studio, Studio Mind, where I manage multiple client projects and deadlines while delivering consistent results—about 60 edited videos per month. I enjoy refining hooks, storytelling, and audience retention from start to finish, guiding each project through revisions and final delivery according to brand guidelines.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate

Language

Portuguese
Fluent
English
Intermediate

Work Experience

Founder & Video Editor at Studio Mind
January 1, 2022 - Present
Edited short-form videos for brands and professionals across multiple industries, primarily for Instagram Reels, TikTok, and YouTube. Produced engaging social-first content by adding captions, B-roll, graphics, sound design, transitions, and other visual elements. Worked on talking-head, educational, promotional, and branded formats using hooks, pacing, and storytelling to support audience retention. Managed end-to-end editing workflow from raw footage through revisions and final delivery, adapting content to different platforms and brand guidelines.

Education

Bachelor at URCAMP
February 1, 2018 - December 1, 2023
Law School

Qualifications

Industry Experience

Media & Entertainment, Professional Services
    Curly Hair | Educational Video Editing
    This project was created for a beauty salon to address a common concern among curly-haired women: the fear that salon professionals may not know how to properly care for their hair. The video shows how my client addresses this concern and provides specialized care for curly hair, using dynamic editing and visual elements to support the message and connect with the target audience. The main concept was essentially: identify the audience’s fear → demonstrate the salon’s expertise → build trust.…
    10th Anniversary | Beauty Salon Celebration Video
    This project was created to celebrate a beauty salon’s 10th anniversary. The video combines footage from different moments throughout the brand’s journey with a personal narrative reflecting on its growth, values, and relationship with its clients. The editing focuses on emotional storytelling, using carefully selected clips, pacing, music, and captions to connect the salon’s past and present while celebrating this milestone.…
    Brazilian Tax Reform | Educational Video Editing
    This project was created for a content creator communicating Brazil’s Tax Reform to farmers and rural producers. The video combines talking-head footage with supporting images, graphics, and visual elements to simplify complex information and make the content more dynamic, clear, and engaging for the target audience. video explainervideo videoeditor…
    Custom Dress
    This project was created for a fashion designer who wanted to show her audience the experience they can expect at her atelier. The video is built around a direct conversation with the audience, where she shares her perspective on her work and the experience behind a custom-made dress. Throughout the video, we use footage of real clients to visually support her message while keeping the editing minimal and aligned with her personal style. videoediting socialmediavideo businessinstagram videoforbusiness socialmediamanager…
    Land Sales Video Editing
    This video focuses on building audience awareness before introducing specific properties. The goal is to help potential buyers understand the value of investing in land before moving them further into the customer journey. video explainervideo filmdirector videoeditor…