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Hello! I'm Erica O'Brien, a creative and adaptable marketing and events professional with experience across brand activations, social media management, content creation, and live events. I thrive in collaborative environments and enjoy turning ideas into engaging campaigns that resonate with audiences. I've led fast-paced, remote-friendly projects and partnered with agencies, small businesses, and creative teams to deliver impactful experiences. Notably, I supported the London Marathon collaboration across creative, account, and design teams to plan, coordinate suppliers, manage logistics, and deliver campaigns, with a focus on strong client relationships and measurable post-event results.…Hello! I'm Erica O'Brien, a creative and adaptable marketing and events professional with experience across brand activations, social media management, content creation, and live events. I thrive in collaborative environments and enjoy turning ideas into engaging campaigns that resonate with audiences. I've led fast-paced, remote-friendly projects and partnered with agencies, small businesses, and creative teams to deliver impactful experiences. Notably, I supported the London Marathon collaboration across creative, account, and design teams to plan, coordinate suppliers, manage logistics, and deliver campaigns, with a focus on strong client relationships and measurable post-event results.

Erica O'Brien

Content Creator, Project Manager, Marketer, +6

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Hello! I'm Erica O'Brien, a creative and adaptable marketing and events professional with experience across brand activations, social media management, content creation, and live events. I thrive in collaborative environments and enjoy turning ideas into engaging campaigns that resonate with audiences. I've led fast-paced, remote-friendly projects and partnered with agencies, small businesses, and creative teams to deliver impactful experiences. Notably, I supported the London Marathon collaboration across creative, account, and design teams to plan, coordinate suppliers, manage logistics, and deliver campaigns, with a focus on strong client relationships and measurable post-event results.…Hello! I'm Erica O'Brien, a creative and adaptable marketing and events professional with experience across brand activations, social media management, content creation, and live events. I thrive in collaborative environments and enjoy turning ideas into engaging campaigns that resonate with audiences. I've led fast-paced, remote-friendly projects and partnered with agencies, small businesses, and creative teams to deliver impactful experiences. Notably, I supported the London Marathon collaboration across creative, account, and design teams to plan, coordinate suppliers, manage logistics, and deliver campaigns, with a focus on strong client relationships and measurable post-event results.

Available to hire

Hello! I’m Erica O’Brien, a creative and adaptable marketing and events professional with experience across brand activations, social media management, content creation, and live events. I thrive in collaborative environments and enjoy turning ideas into engaging campaigns that resonate with audiences.

I’ve led fast-paced, remote-friendly projects and partnered with agencies, small businesses, and creative teams to deliver impactful experiences. Notably, I supported the London Marathon collaboration across creative, account, and design teams to plan, coordinate suppliers, manage logistics, and deliver campaigns, with a focus on strong client relationships and measurable post-event results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Social Media Manager & Marketing Co-ordinator at London Marathon

January 1, 2021 - January 1, 2024

Collaborated across creative, account and design teams to support planning, supplier coordination, logistics, and campaign delivery. Created and managed promotional materials, assets and post-event reporting. Managed social media and digital content for small businesses and podcast brands (30,000+ followers); developed content strategies, graphics, captions, short-form video and engagement plans; utilized analytics and audience insights to optimize performance and increase engagement. Supported scheduling, inbox management, email marketing, and day-to-day client coordination. Managed multiple projects independently in remote settings while maintaining strong client relationships.

Event Producer at VML

September 9, 2024 - Present

Led end-to-end event production and integrated social media, marketing and campaign delivery for high-profile events. Coordinated across creative, accounts and design teams, oversaw planning, supplier coordination, logistics and post-event reporting, and contributed to promotional material creation and engagement strategies.