Branding and digital marketing leader with hands-on experience in transforming brand identities, building cohesive brand stories, and driving performance through campaigns and analytics. Skilled in social media content creation, art direction, and curating visual identity systems across business applications. Experienced across creative production (photography/videography/video editing) and strategic advising for leadership across marketing, sales, operations, finance, HR, digital transformation, and governance. Proven track record improving company culture and delivering measurable growth in profitability and sales while managing cross-department projects within timelines and budgets.

Essam Sarkinha

Branding and digital marketing leader with hands-on experience in transforming brand identities, building cohesive brand stories, and driving performance through campaigns and analytics. Skilled in social media content creation, art direction, and curating visual identity systems across business applications. Experienced across creative production (photography/videography/video editing) and strategic advising for leadership across marketing, sales, operations, finance, HR, digital transformation, and governance. Proven track record improving company culture and delivering measurable growth in profitability and sales while managing cross-department projects within timelines and budgets.

Available to hire

Branding and digital marketing leader with hands-on experience in transforming brand identities, building cohesive brand stories, and driving performance through campaigns and analytics. Skilled in social media content creation, art direction, and curating visual identity systems across business applications.

Experienced across creative production (photography/videography/video editing) and strategic advising for leadership across marketing, sales, operations, finance, HR, digital transformation, and governance. Proven track record improving company culture and delivering measurable growth in profitability and sales while managing cross-department projects within timelines and budgets.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

Arabic
Fluent
English
Intermediate

Work Experience

Art Director, Business Dev Officer at FORTY DAYS Architecture Construction Co.
July 1, 2022 - Present
Led strategy formulation and a digital transformation project. Developed job descriptions and a skill-based organization. Produced graphic design, photography, videography, social media content, and visual identity outputs for business growth and brand consistency.
Art Director at Osus Alkhuta Agency
April 1, 2022 - July 31, 2022
Provided graphic design and photography for websites, social media, and digital marketing assets. Set up eCommerce on the Salla platform and implemented digital marketing and sales touchpoints. Created content, handled SEO, and set up digital marketing tools, including creating/measuring/optimizing advertising campaigns for Engrave Perfume.
Art Director, Business Development Officer at Forty Days Architecture Construction Co.
April 1, 2022 - Present
Strategy formulation; leading a digital transformation project. Developed job descriptions and helped build a skill-based organization. Produced graphic design, photography, and videography for social media, and delivered visual identity outputs.
Art Director at O SUS ALKHUTA Agency
April 1, 2022 - July 31, 2022
Created design and photographic content for websites and social media, and produced digital marketing assets. Set up eCommerce operations on the Salla platform, including sales and marketing touchpoints. Built/managed digital marketing tools, supported SEO, created content, and created/measured/optimized advertising campaigns for ENGRAVE Perfume.
Art Director at SMART UNIT Est.
January 1, 2022 - March 31, 2022
Designed graphics for three informative websites and managed eCommerce setup on the Salla platform. Supported SEO and the setup of digital marketing tools. Created, measured, and improved advertising campaigns.
Art Director at Harmony Saudi Co.
September 1, 2021 - December 31, 2021
Produced graphic design and photography for websites and social media, delivering visual identity outputs. Created, measured, and improved advertising campaigns for ARTIC Co., including ad assets.
Art Director, Business Development Officer at Alshaya Watches Co.
July 1, 2021 - August 31, 2021
Produced graphic design and photography for products. Created sales targets for 18 branches by brand, quantity, and value.
Art Director, Business Dev Officer at Alshaya Watches Co.
July 1, 2021 - August 31, 2021
Created product photography and graphic design. Built sales targets for 18 branches by brand, quantity, and value to support business planning and performance tracking.
Art Director at Durra t Land Projects Co.
November 1, 2020 - June 30, 2021
Created graphic design and photography for architectural projects. Produced interior design concepts for a showroom.
Art Director at Durrat Land Projects Co.
July 1, 2020 - June 30, 2021
Created graphic design and photography for architectural projects. Designed interior concepts for a showroom.
MarCom Officer at ALHALEEFA Company (Alhaleef Co.)
May 1, 2019 - October 31, 2020
Delivered graphic design and photography for products and architectural work, including 3D modeling and website/social media content. Managed eCommerce on the Bitrix24 platform and set up digital marketing and sales touchpoints. Handled SEO, set up digital marketing tools, and created/monitored/optimized the marketing plan for JOTEX Resin.
Marketing / Art Director (MarCom Officer) at ALHALEEF Co. MarCom Officer
May 1, 2019 - October 31, 2020
Handled graphic design and photography for products and architectural work, including 3D modeling and web/social media content. Set up eCommerce and marketing/sales touchpoints on the Bitrix24 platform. Supported SEO and digital marketing tool setup and created/measured/improved marketing plans for JOTEX Resin.
Art Director at Saudi Jawahir (Saudi Jawahir Co.)
November 1, 2016 - April 30, 2019
Provided graphic design and photography for products, events, and architectural work for social media and visual identity outputs.
Art Director at SAUDIJA WAHIR Co.
November 1, 2016 - April 30, 2019
Created graphic design and photography for products, events, and architectural work for social media and visual identity outputs.
Creative Director at Gulf Masts
June 1, 2015 - September 30, 2016
Created graphic design and photography for products and architectural work for visual identity outputs and commercial ads.
MultiMedia Designer at SIM A Creative
January 1, 2015 - June 30, 2015
Designed graphics and produced videography for products, interviews, and visual identity outputs. Produced marketing/communications materials.
Multi Media Designer at SIM A Creative
January 1, 2015 - June 30, 2015
Designed graphics and produced video for products/interviews for visual identity outputs and marketing materials.
MultiMedia Designer at 7X5 DC C & Eng.
January 1, 2012 - December 31, 2014
Designed graphics and produced videography for products, interviews, and events for visual identity outputs and marketing/communications materials. Built an informative website and handled interior design and landscape design (Prince Saud Bin Naif Park).
MultiMedia Designer at Gulf Masts
January 1, 2008 - December 31, 2011
Created graphic design and photography for products and architecture for visual identity outputs and commercial ads.
Multi Media Designer at Gulf Masts
January 1, 2008 - December 31, 2011
Created graphic design and photography for products and architectural work for visual identity outputs and commercial ads.
Multi Media Designer at 7X5 DC C & Eng.
January 1, 2008 - December 31, 2011
Produced graphic design and video for products, interviews, and events for visual identity outputs and marketing materials. Also worked on an informative website and contributed to interior and landscape design (Prince Saud Bin Naif Park).

Education

at Damascus University
January 11, 2030 - July 13, 2026
at Damascus University (Physics faculty)
January 11, 2030 - July 30, 2026

Qualifications

mini-MBA (81+)
January 11, 2030 - July 13, 2026
Project Management
January 11, 2030 - July 13, 2026
Strategic Management and Innovation Management
January 11, 2030 - July 13, 2026
Brand Strategy
January 11, 2030 - July 13, 2026
Marketing & Advertising Strategy
January 11, 2030 - July 13, 2026
KPI, OKR, Value Stream and Lean Six Sigma White Belt
January 11, 2030 - July 13, 2026
liveplan (business plan)
January 11, 2030 - July 13, 2026
mini-MBA
January 11, 2030 - July 30, 2026
Project Management
January 11, 2030 - July 30, 2026
Strategic Management
January 11, 2030 - July 30, 2026
Innovation Management
January 11, 2030 - July 30, 2026
Brand strategy
January 11, 2030 - July 30, 2026
Marketing & Advertising strategy
January 11, 2030 - July 30, 2026
KPI, OKR, Value Stream, and Lean Six Sigma (White Belt)
January 11, 2030 - July 30, 2026
liveplan (business plan)
January 11, 2030 - July 30, 2026
Airtable
January 11, 2030 - July 30, 2026
Jotform
January 11, 2030 - July 30, 2026
Glide app
January 11, 2030 - July 30, 2026
FileMaker
January 11, 2030 - July 30, 2026
Slack
January 11, 2030 - July 30, 2026
Softr
January 11, 2030 - July 30, 2026
Google Tag
January 11, 2030 - July 30, 2026
Google Ads
January 11, 2030 - July 30, 2026
Google Search Console
January 11, 2030 - July 30, 2026
GA
January 11, 2030 - July 30, 2026
Meta
January 11, 2030 - July 30, 2026
TikTok
January 11, 2030 - July 30, 2026
X
January 11, 2030 - July 30, 2026
Snapchat
January 11, 2030 - July 30, 2026
Pinterest
January 11, 2030 - July 30, 2026
YouTube
January 11, 2030 - July 30, 2026
Copywriting
January 11, 2030 - July 30, 2026
Photo/Video editing
January 11, 2030 - July 30, 2026
Photo/Video coloring
January 11, 2030 - July 30, 2026
UI/UX design
January 11, 2030 - July 30, 2026
Film maker
January 11, 2030 - July 30, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Real Estate & Construction, Consumer Goods, Manufacturing