Writing, language, literature, and arts have always been my passion. I earned a Bachelor’s Degree in Creative Writing from Brunel University, London, where I explored various writing media and literary works that shaped my career path. Back home in Malaysia, I worked as a content writer and copywriter for several firms in both full-time and freelance roles. My entrepreneurial journey followed, founding multiple companies—most recently a cosmetics distribution business where I led marketing, financial planning, and operations with a capable team. Writing remains a steadfast passion, and I’m always eager to learn, grow, and share my personal experiences, with the dream of someday publishing a novel.

Esther Chew

Writing, language, literature, and arts have always been my passion. I earned a Bachelor’s Degree in Creative Writing from Brunel University, London, where I explored various writing media and literary works that shaped my career path. Back home in Malaysia, I worked as a content writer and copywriter for several firms in both full-time and freelance roles. My entrepreneurial journey followed, founding multiple companies—most recently a cosmetics distribution business where I led marketing, financial planning, and operations with a capable team. Writing remains a steadfast passion, and I’m always eager to learn, grow, and share my personal experiences, with the dream of someday publishing a novel.

Available to hire

Writing, language, literature, and arts have always been my passion. I earned a Bachelor’s Degree in Creative Writing from Brunel University, London, where I explored various writing media and literary works that shaped my career path.

Back home in Malaysia, I worked as a content writer and copywriter for several firms in both full-time and freelance roles. My entrepreneurial journey followed, founding multiple companies—most recently a cosmetics distribution business where I led marketing, financial planning, and operations with a capable team. Writing remains a steadfast passion, and I’m always eager to learn, grow, and share my personal experiences, with the dream of someday publishing a novel.

See more

Experience Level

Work Experience

Founder / Head of PR, Marketing & Branding at Beutiq Sdn Bhd
January 1, 2016 - January 1, 2024
Founded Beutiq.co, a cosmetic distribution company importing and distributing brands online and in retail across Malaysia. Led social media strategy, produced engaging content, monitored analytics, and grew brand presence. Collaborated with cross-functional teams to execute integrated marketing campaigns and secured placements with major retail chains in Malaysia.
Co-Founder & Head of Marketing, Advertising & Promotions at Just In Case Sdn Bhd
January 1, 2013 - January 1, 2020
Malaysia's first handphone casing brand blending fashion with functionality; operated 4 concept outlets in Kuala Lumpur and the Klang Valley. As Head of Marketing, Advertising and Promotions, developed and implemented marketing and communications programs to achieve business objectives and sustainable growth.
Writer/Copywriter at Wordlabs Global Sdn Bhd
January 1, 2014 - January 1, 2015
Wrote content for Fireflyz Magazine (in-flight) and Outsourcing Magazine, including articles, editorials and reviews. Conducted interviews and travel pieces; proofreading and editing to ensure print-ready quality.
Copywriter at IGB Corporation Berhad
January 1, 2013 - January 1, 2014
Developed and executed content marketing strategies across social media, email marketing, and the company website. Produced high-quality content and assisted PR/Advertising with press releases and newsletters.
Content Writer at Deal Mates Sdn Bhd / Catcha Group Sdn Bhd
January 1, 2011 - January 1, 2013
Researched and wrote engaging and informative content for digital and print platforms; collaborated with marketing to develop content ideas and strategies.

Education

Bachelor of Arts (B.A.), Creative Writing at Brunel University London
January 1, 2008 - January 1, 2011
Canadian International Matriculation Program, Business/ Arts at Sunway University College
January 1, 2007 - January 1, 2008

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Consumer Goods, Professional Services, Education