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I'm Esther Rabadán, a creative, curious, and analytical mind who thrives at the intersection of storytelling and data-driven marketing. I turn ideas into meaningful content that resonates with audiences, builds communities, and grows brand relationships online. I've built my personal brand and a community of followers across TikTok (80K) and Instagram (35K), and I love turning motorcycling stories into authentic, relevant content. I thrive on new connections, and I’m always exploring fresh ways to connect people through stories that feel real and timely.…I'm Esther Rabadán, a creative, curious, and analytical mind who thrives at the intersection of storytelling and data-driven marketing. I turn ideas into meaningful content that resonates with audiences, builds communities, and grows brand relationships online. I've built my personal brand and a community of followers across TikTok (80K) and Instagram (35K), and I love turning motorcycling stories into authentic, relevant content. I thrive on new connections, and I’m always exploring fresh ways to connect people through stories that feel real and timely.

Esther Rabadán

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I'm Esther Rabadán, a creative, curious, and analytical mind who thrives at the intersection of storytelling and data-driven marketing. I turn ideas into meaningful content that resonates with audiences, builds communities, and grows brand relationships online. I've built my personal brand and a community of followers across TikTok (80K) and Instagram (35K), and I love turning motorcycling stories into authentic, relevant content. I thrive on new connections, and I’m always exploring fresh ways to connect people through stories that feel real and timely.…I'm Esther Rabadán, a creative, curious, and analytical mind who thrives at the intersection of storytelling and data-driven marketing. I turn ideas into meaningful content that resonates with audiences, builds communities, and grows brand relationships online. I've built my personal brand and a community of followers across TikTok (80K) and Instagram (35K), and I love turning motorcycling stories into authentic, relevant content. I thrive on new connections, and I’m always exploring fresh ways to connect people through stories that feel real and timely.

Available to hire

I’m Esther Rabadán, a creative, curious, and analytical mind who thrives at the intersection of storytelling and data-driven marketing. I turn ideas into meaningful content that resonates with audiences, builds communities, and grows brand relationships online.

I’ve built my personal brand and a community of followers across TikTok (80K) and Instagram (35K), and I love turning motorcycling stories into authentic, relevant content. I thrive on new connections, and I’m always exploring fresh ways to connect people through stories that feel real and timely.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Social Media Manager & Branded Content at MotoGP News

December 31, 2018 - December 31, 2018

Managed social media content strategy, created branded content, and supported content campaigns.

Editorial Writer / Content Writer at MotoGP Madrid

December 31, 2019 - December 31, 2019

Wrote editorial content and conducted research for MotoGP coverage; prepared documentation and reports.

Content Creator / Social Media Manager at Una Motera Cualquiera

November 1, 2021 - November 1, 2021

Founded and grew the blog Una Motera Cualquiera; developed content, built audience and managed social media presence.

Web Designer / Social Media Manager at MotoGP Madrid

June 2, 2023 - June 2, 2023

Web design (WordPress, Elementor, HTML, CSS); management of RRSS and paid social campaigns; wrote articles and coordinated moto tests video recording and editing.

Social Media Manager at Motos Madrid / Happymami / Motos Ceni

July 2, 2023 - October 31, 2025

Social media management for LATAM and Spain; development and management of content in social channels; coordination of campaigns and brand engagement.

Web Designer at MOTO PARKING

November 1, 2021 - June 30, 2023

Web design using WordPress, Elementor, HTML and CSS; management of RS S and SEM/paid social campaigns; wrote articles and supported MotoGP content with video recording and editing.

Social Media Manager at Una Motera Cualquiera

January 1, 2020 - Present

Social media management; WordPress design; copywriting; influencer marketing; digital freelancing.

MotoGP News Writer at MotoGP News

January 1, 2019 - December 31, 2019

News writing and research for MotoGP coverage.

Editorial Coordinator at Moto 1 Pro

August 1, 2020 - November 30, 2021

Editorial coordination, content planning, RSS/SEM management, and article writing for Moto 1 Pro and Enduro Pro.

Social Media Manager at SOY MoterO.NET

July 1, 2023 - Present

Social Media Manager for LATAM and Spain; development and management of content in social channels.