Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I'm a branding and creative director with a passion for crafting cohesive brand experiences across digital and physical touchpoints. Over the past decade, I've led end-to-end design across eCommerce, marketing, packaging, and print, guiding cross-functional teams to deliver high-quality visuals and consistent storytelling. I thrive on building scalable design systems, optimizing mobile UX, and collaborating with marketing, product, and production to turn ideas into engaging experiences. From eco-friendly packaging to influential campaigns and omnichannel assets, I bring a friendly, collaborative approach and a love for craft.…I'm a branding and creative director with a passion for crafting cohesive brand experiences across digital and physical touchpoints. Over the past decade, I've led end-to-end design across eCommerce, marketing, packaging, and print, guiding cross-functional teams to deliver high-quality visuals and consistent storytelling. I thrive on building scalable design systems, optimizing mobile UX, and collaborating with marketing, product, and production to turn ideas into engaging experiences. From eco-friendly packaging to influential campaigns and omnichannel assets, I bring a friendly, collaborative approach and a love for craft.

Mika Jaymes

Creative Director, Brand Designer, Art Director, +2





I'm a branding and creative director with a passion for crafting cohesive brand experiences across digital and physical touchpoints. Over the past decade, I've led end-to-end design across eCommerce, marketing, packaging, and print, guiding cross-functional teams to deliver high-quality visuals and consistent storytelling. I thrive on building scalable design systems, optimizing mobile UX, and collaborating with marketing, product, and production to turn ideas into engaging experiences. From eco-friendly packaging to influential campaigns and omnichannel assets, I bring a friendly, collaborative approach and a love for craft.…I'm a branding and creative director with a passion for crafting cohesive brand experiences across digital and physical touchpoints. Over the past decade, I've led end-to-end design across eCommerce, marketing, packaging, and print, guiding cross-functional teams to deliver high-quality visuals and consistent storytelling. I thrive on building scalable design systems, optimizing mobile UX, and collaborating with marketing, product, and production to turn ideas into engaging experiences. From eco-friendly packaging to influential campaigns and omnichannel assets, I bring a friendly, collaborative approach and a love for craft.

Available to hire

I’m a branding and creative director with a passion for crafting cohesive brand experiences across digital and physical touchpoints. Over the past decade, I’ve led end-to-end design across eCommerce, marketing, packaging, and print, guiding cross-functional teams to deliver high-quality visuals and consistent storytelling.

I thrive on building scalable design systems, optimizing mobile UX, and collaborating with marketing, product, and production to turn ideas into engaging experiences. From eco-friendly packaging to influential campaigns and omnichannel assets, I bring a friendly, collaborative approach and a love for craft.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Creative Digital Director Consultant at Tua Fashion, Inc.

May 1, 2025 - May 1, 2025

Oversee digital creative direction for two distinct fashion brands under the Tua Fashion umbrella, ensuring consistent and elevated branding across digital touchpoints. Lead web design and user experience strategy for both eCommerce sites, focusing on mobile-first design and conversion optimization. Manage, produce, and direct creative output for email marketing campaigns, paid social ads, and social content to ensure brand cohesion and performance. Develop scalable design systems, templates, and asset libraries for each brand to maintain efficiency and consistency across platforms. Collaborate with cross-functional teams (marketing, merchandising, and production) to align visual storytelling with brand and business goals.

Digital Creative Brand Director at Trixxi Clothing, Inc.

April 1, 2025 - April 1, 2025

Led end-to-end digital design strategy across eCommerce, digital marketing, print, and packaging to ensure cohesive brand identity and high-quality visuals. Directed a cross-functional creative team, overseeing design execution across paid media, email marketing, website assets, and social content. Created and launched high-performing ad creatives with data-driven insights, optimizing campaigns across channels. Oversaw rebranding initiatives, including art direction and sustainable packaging redesign (eco mailers, garment bags, gifting swag). Collaborated with marketing, product, and web teams to ensure a consistent, mobile-first, UI/UX-optimized user experience. Maintained scalable design systems to support high-volume creative production. Developed assets for seasonal campaigns, trade shows, and omnichannel efforts including lookbooks and influencer collaborations. Acted as the final approver for all creative content, upholding brand standards.

Creative Digital Director / Creative Director at Tua Fashion, Inc.

September 1, 2024 - May 1, 2025

Oversee digital creative direction for two distinct fashion brands under the Tua Fashion umbrella, ensuring cohesive and elevated branding across digital touchpoints. Lead web design and user experience strategy for both eCommerce sites, focusing on mobile-first design and conversion optimization. Manage, produce, and direct creative output for email marketing campaigns, paid social ads, and social media content to ensure brand cohesion and performance. Develop scalable design systems, templates, and asset libraries for each brand to maintain efficiency and consistency across platforms. Collaborate with cross-functional teams (marketing, merchandising, and production) to align visual storytelling with brand and business goals.

Creative Director Consultant

September 1, 2024 - May 1, 2025

Oversee digital creative direction for two distinct fashion brands under the Tua Fashion umbrella, ensuring consistent and elevated branding across all digital touchpoints. Lead web design and user experience strategy for both eCommerce sites, focusing on mobile-first design and conversion optimization. Manage, produce, and direct creative output for email marketing campaigns, paid social ads, and social media content to ensure brand cohesion and performance. Develop scalable design systems, templates, and asset libraries for each brand to maintain efficiency and consistency across platforms. Collaborate with cross-functional teams (marketing, merchandising, and production) to align visual storytelling with brand and business goals.

Digital Creative Brand Director at Trixxi Clothing, Inc.

August 1, 2020 - April 1, 2025

Lead end-to-end digital design strategy across eCommerce, digital marketing, print, and packaging to ensure cohesive brand identity and high-quality visuals. Direct and mentored a cross-functional creative team, overseeing design execution across paid media, email marketing, website assets, and social content. Design and launched high-performing ad creatives with data-driven insights, optimizing visual campaigns across all channels. Oversaw rebranding initiatives, including art direction and sustainable packaging redesign (eco mailers, garment bags, gifting swag), supporting the brand’s evolution. Collaborated closely with marketing, product, and web teams to ensure a consistent and engaging user experience, utilizing a mobile-first and UI/UX-optimized approach. Maintained an organized workflow and scalable design systems to support high-volume creative production. Developed assets for seasonal campaigns, trade shows, and omnichannel marketing efforts including lookbooks, and influen

Creative Consultant + Digital Design at Mika James Creative Consulting

August 1, 2020 - August 1, 2020

Led branding, creative direction, and styling for a DTC menswear brand, maintaining a refined brand aesthetic across digital and social platforms. Designed and built the eCommerce site with an emphasis on UX/UI and a seamless customer journey. Conceptualized and executed seasonal campaigns, email marketing visuals, and social content, tailoring creative to performance metrics. Advised on product presentation strategy including lookbook development, digital ads, and product photography art direction.

Creative Director + Design at Whimsy + Row

April 1, 2019 - April 1, 2019

Spearheaded creative direction and collection development for a sustainable, DTC fashion brand with a cult following. Rebranded product packaging and marketing materials to align with eco-conscious values, including development of sustainable mailers and printed collateral. Managed the design of digital and print assets, including seasonal catalogs, website banners, email templates, and promotional graphics. Refined the brand identity and visual voice, contributing to standout best-sellers; led pre-production, sourcing, fitting, and production allocation strategies in support of sustainable practices.

Creative Consultant + Digital Design at Mika Jaymes

September 1, 2016 - August 1, 2020

Led branding, creative direction, and styling for a DTC menswear brand, maintaining a refined brand aesthetic across digital and social platforms. Designed and built the eCommerce site with UX/UI focus and a seamless customer journey. Conceptualized and executed seasonal campaigns, email marketing visuals, and social content, tailoring creative to performance metrics. Advised on product presentation including lookbook development, digital ads, and product photography art direction.

Creative Director Consultant

September 1, 2016 - August 1, 2020

Led branding, creative direction, and styling for a DTC menswear brand, maintaining a refined and consistent brand aesthetic across digital and social platforms. Designed and built the eCommerce site and online store, with an emphasis on UX/UI and seamless customer journey. Conceptualized and executed seasonal campaigns, email marketing visuals, and social content, tailoring creative to align with performance metrics. Advised on product presentation strategy including lookbook development, digital ads, and product photography art direction.

Creative Consultant + Design at Whimsy + Row

January 1, 2016 - April 1, 2019

Spearheaded creative direction and collection development for a sustainable, DTC fashion brand with a cult following. Rebranded product packaging and marketing materials to align with eco-conscious values, including development of sustainable mailers and printed collateral. Managed the design of digital and print assets, including seasonal catalogs, website banners, email templates, and promotional graphics. Refined the brand identity and visual voice, resulting in standout best-sellers such as the Flora Pant (3K+ units in a single season). Led pre-production, sourcing, fitting, and production allocation strategies in support of sustainable practices.