Available to hire
Hi, I’m JAEY SONG, a global marketer with a passion for building data-driven campaigns that connect with audiences across regions. I excel at translating insights into strategy, coordinating cross-functional teams, and delivering impactful results.
I’m fluent in English and Korean, experienced in influencer collaborations, digital ads, and content development for diverse markets. I’m eager to bring creative energy, analytical thinking, and collaborative spirit to new opportunities.
Experience Level
Language
English
Fluent
Korean
Fluent
Work Experience
Global Marketer at TRIUP Corp.
June 1, 2025 - PresentPlanned, launched, and managed digital advertising campaigns, including setup, optimization, performance tracking, and budget control; executed end-to-end campaign operations and reporting to support data-driven decisions. Led content workflow from planning and coordination with design to publishing and ongoing performance analysis. Analyzed campaign and content performance to identify improvements for future initiatives. Prepared marketing and sales presentations to support business development. Led Meta advertising with compelling copy targeting English-speaking audiences worldwide. Coordinated cross-functional workflows between marketing and design teams to ensure timely delivery of assets.
Global Marketer at CONNECT WELL Co., Ltd.
August 1, 2024 - December 1, 2024Managed strategic partnerships with global influencers, negotiating collaboration agreements and ensuring performance metrics were met. Conducted market analysis using Google Ads and Google Trends to identify opportunities and optimize campaigns. Planned and executed global marketing events and campaigns to boost brand visibility. Oversaw procurement and production of promotional materials for international markets. Created and managed content for websites, social media, and print materials aligning with brand guidelines. Led Meta advertising campaigns with engaging copy and prepared monthly performance reports to evaluate ROI.
Retail Sales Specialist at Massimo Dutti, S.A.
June 1, 2024 - August 1, 2024Managed inventory and supply chain operations to maintain stock levels and support store performance. Delivered personalized customer service, assisting with product selection. Built deep product knowledge to provide tailored recommendations and enhance satisfaction. Supported daily store operations, merchandising, and sales targets. Cultivated strong customer relationships through effective communication and negotiation.
Graphic Design Collaboration at Beauty Banks CIC
September 1, 2023 - February 1, 2024Developed a rebranding strategy with sustainability principles, aligning with eco-conscious goals in the beauty industry. Conducted brand research and competitor analysis to shape the visual identity. Collaborated with London-based agencies to create a cohesive visual identity toolkit. Redesigned the logo and created social media assets to improve digital presence. Produced website and graphic copy focusing on sustainability and reducing waste.
Marketing Intern at Love Not Landfill
September 1, 2022 - April 1, 2023Managed team collaboration for sustainability-focused campaigns, demonstrating leadership and project management. Analyzed campaign performance and trends to optimize strategies. Researched and implemented a social media plan to expand reach. Led the Love Not Landfill campaign in partnership with ReLondon, coordinating cross-functional efforts to achieve milestones. Produced narrative-driven video content and designed campaign assets, ensuring alignment with goals. Promoted sustainable fashion practices by encouraging recycling and second-hand shopping.
Education
BA Hons Graphic Design at Kingston University London
September 1, 2021 - July 1, 2024Associate in Liberal Arts Degree at Green River College
September 1, 2017 - April 1, 2019High School Diploma at Dongguk University Affiliated Girls' High School
March 1, 2014 - February 1, 2017Qualifications
Industry Experience
Media & Entertainment, Retail, Professional Services, Software & Internet, Travel & Hospitality
Experience Level
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