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I'm Ezraela Eco, a results-driven SEO content strategist with 5 years of experience driving organic traffic, search visibility, and inbound leads across finance, healthcare, and service industries. I specialise in search-intent mapping, content systems, and conversion-focused SEO, and I've led content teams in building scalable organic growth strategies for global clients.…

Ezraela Eco

Writer, Graphic Designer, Copywriter, +6

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I'm Ezraela Eco, a results-driven SEO content strategist with 5 years of experience driving organic traffic, search visibility, and inbound leads across finance, healthcare, and service industries. I specialise in search-intent mapping, content systems, and conversion-focused SEO, and I've led content teams in building scalable organic growth strategies for global clients.…

Available to hire

I’m Ezraela Eco, a results-driven SEO content strategist with 5 years of experience driving organic traffic, search visibility, and inbound leads across finance, healthcare, and service industries. I specialise in search-intent mapping, content systems, and conversion-focused SEO, and I’ve led content teams in building scalable organic growth strategies for global clients.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Content Strategist and SEO Specialist at SEM Gem Marketing

April 1, 2025 - Present

SEO Strategy and Planning — Developed keyword strategies, conducted keyword research, and evaluated competition. Content Creation — Wrote content with structured frameworks (clear structure: H1, H2, H3; keyword placement; scannable formatting; compelling CTA) following the content strategy. On-page SEO Optimization — Implemented on-page SEO improvements such as meta title/description, URL structure, internal linking, and image alt text.

Marketing Assistant (SEO & Content Lead) at Insight Equity Ltd

February 1, 2023 - Present

Content Strategy and SEO — Designed and executed SEO content strategy for tax and fintech verticals. Built keyword clusters targeting high-intent search queries. Social Media Management and Lead Generation — Developed and managed LinkedIn and Facebook content campaigns. Execute social media lead generation strategies that increase engagement, visibility, and inbound inquiries. Graphic Design — Designed infographics, business cards, and branded visual assets using Canva. Administrative Operations — Created digital adoption plans to improve client processes and online visibility. Assisted in hiring and onboarding new team members.

Senior SEO Content Writer at OOM Philippines Pte. Ltd.

January 1, 2021 - February 1, 2023

Content Leadership & Team Management — Led and mentored a team of six junior writers, organized daily workload, and managed quality assurance of deliverables. Collaborated with marketing managers to develop and align the monthly content calendar. Content Strategy & Multi-Industry Production — Produced high-ranking SEO content across healthcare, finance, retail sectors, and other B2B and service industries. Social Media Management — Developed and managed content strategy for LinkedIn and Facebook. Cross-Functional Collaboration & Brand Communications — Collaborated cross-functionally with graphic designers to align content strategy with broader marketing campaigns for social media and digital content.