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Result-driven Technical SEO Specialist & B2B Digital Strategist with 4 years of hands-on experience. Specializing in bridging the gap between advanced search algorithms (GEO/AEO), high-performance web architecture, and full-funnel B2B marketing. Proven track record of resolving complex crawlability bottlenecks, engineering Semantic HTML to dominate Google AI Overviews, and driving enterprise lead generation targeted at C-Level and Managerial decision-makers. Highly proficient in aligning organic search dominance with offline event conversions and rapid AI-assisted UI/UX prototyping.…Result-driven Technical SEO Specialist & B2B Digital Strategist with 4 years of hands-on experience. Specializing in bridging the gap between advanced search algorithms (GEO/AEO), high-performance web architecture, and full-funnel B2B marketing. Proven track record of resolving complex crawlability bottlenecks, engineering Semantic HTML to dominate Google AI Overviews, and driving enterprise lead generation targeted at C-Level and Managerial decision-makers. Highly proficient in aligning organic search dominance with offline event conversions and rapid AI-assisted UI/UX prototyping.

Fadly Rosny

Marketing Strategist, Web Developer, SEO Expert, +3

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Result-driven Technical SEO Specialist & B2B Digital Strategist with 4 years of hands-on experience. Specializing in bridging the gap between advanced search algorithms (GEO/AEO), high-performance web architecture, and full-funnel B2B marketing. Proven track record of resolving complex crawlability bottlenecks, engineering Semantic HTML to dominate Google AI Overviews, and driving enterprise lead generation targeted at C-Level and Managerial decision-makers. Highly proficient in aligning organic search dominance with offline event conversions and rapid AI-assisted UI/UX prototyping.…Result-driven Technical SEO Specialist & B2B Digital Strategist with 4 years of hands-on experience. Specializing in bridging the gap between advanced search algorithms (GEO/AEO), high-performance web architecture, and full-funnel B2B marketing. Proven track record of resolving complex crawlability bottlenecks, engineering Semantic HTML to dominate Google AI Overviews, and driving enterprise lead generation targeted at C-Level and Managerial decision-makers. Highly proficient in aligning organic search dominance with offline event conversions and rapid AI-assisted UI/UX prototyping.

Available to hire

Result-driven Technical SEO Specialist & B2B Digital Strategist with 4 years of hands-on experience.
Specializing in bridging the gap between advanced search algorithms (GEO/AEO), high-performance web
architecture, and full-funnel B2B marketing. Proven track record of resolving complex crawlability
bottlenecks, engineering Semantic HTML to dominate Google AI Overviews, and driving enterprise lead
generation targeted at C-Level and Managerial decision-makers. Highly proficient in aligning organic
search dominance with offline event conversions and rapid AI-assisted UI/UX prototyping.

Skills

Experience Level

SEO

Expert

Web Design

Expert

Language

English

Fluent

Indonesian

Fluent

Work Experience

Marketing Strategist, Web Developer, SEO & AEO Specialist at Edsen Consulting

August 1, 2023 - June 30, 2026

Led marketing strategy, web development, and SEO/AEO initiatives for enterprise clients. Engineered semantic HTML architecture, built internal linking strategies, integrated Knowledge Graph, and drove B2B enterprise lead generation through offline events and AI-assisted UI/UX prototyping.

HR Lead at Edsen Consulting

June 1, 2022 - August 31, 2023

Directed HR operations for 60+ staff, streamlined payroll processes, designed employee training programs, and advised management on workforce planning to support business growth.

HR Manager at Summer Mini Bar

November 1, 2020 - June 30, 2022

Directed HR operations for 60+ staff members, streamlined payroll processes, designed employee training programs, and ensured legal compliance and retention initiatives.

Talent Acquisition Intern at MobilKamu

October 1, 2019 - February 29, 2020

Coordinated behavioral interviews, assisted graduate recruitment programs, and tracked hiring metrics to optimize recruitment effectiveness.

HR Intern at Era Jay Group

August 1, 2018 - November 30, 2018

Supported the digitization of HR processes, updated organizational structures, and prepared HR metrics reports for executive review.

Marketing Strategist, Web Developer, SEO & AEO Specialist at Plan.id

November 1, 2024 - June 1, 2026

Built and executed integrated marketing and web development strategies; reverse-engineered Google AI Overviews (SGE) for competitive B2B queries; converted NLP-friendly Q&A formats, driving an 88% increase in organic impressions; audited and improved Core Web Vitals (fixing 404s, redirects, and orphan pages); optimized JavaScript rendering and assets; led offline event conversions and AI-assisted UI/UX prototyping; produced high-quality, industry-backed backlinks and targeted lead generation.

HR Intern at Erajaya Group

August 1, 2018 - November 1, 2018

Supported the digitization of HR processes, updated organizational structures, and prepared HR metrics reports for executive review.