Available to hire
I am an e-commerce marketing specialist with 4 years of hands-on experience in retail and lifestyle brands. I run paid campaigns on Meta and Google Ads, distribute brand assets across platforms, and turn analytics into decisions.
Recent track record includes +35% engagement in 2 months for a lifestyle brand and +60% audience growth across 3 brands over 3 years. I am fully remote-ready and available to start immediately.
Experience Level
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Language
French
Fluent
English
Fluent
Spanish; Castilian
Intermediate
Work Experience
Responsable Communications Marketing at AYOKA Store
March 1, 2026 - PresentLed end-to-end marketing initiatives from creative concept to launch; established the visual identity (moodboard, brand guidelines, product catalog) and directed multi-format content (Reels, carousels, Stories). Coordinated product shoots with creatives; achieved +35% engagement in 2 months. Analyzed campaign performance monthly with optimization recommendations; coordinated production, online store, and creative teams for launches. Managed creative direction for 3 brands simultaneously over 3 years, driving +60% audience growth; ran Meta Ads campaigns and conducted weekly performance reviews; led digital image direction for an artist; coordinated media partnerships and editorial calendar; supported campus events.
Independent Music Artist at C Soundd
October 1, 2025 - PresentSelf-managed creative content production and audience engagement as an independent artist; responsible for branding, social content, and community interaction from remote location.
Ambassadeur Scolaire & Responsable Communication at British International University (BIU) — Bureau des Étudiants
October 1, 2022 - July 1, 2024Student ambassador and communications lead; organized campus events, managed partnerships with media, and maintained the student body's editorial calendar and communications.
Content & Communications Manager at Aesthetic Market
January 1, 2022 - December 31, 2025Oversee content strategy and communications for a beauty e-commerce brand; build and maintain brand identity; produce multi-format content and manage editorial calendar; collaborate across teams to align launches and campaigns; drive audience engagement and brand presence.
Education
Bachelor's Degree in Marketing & Management at IIPEA Abidjan (CAMES-accredited)
January 1, 2025 - July 4, 2026Associate Degree — Information Technology at British International University CI
October 1, 2022 - July 1, 2024Qualifications
Créer du contenu percutant Canva
April 1, 2026 - July 4, 2026Digital Marketing Professional Certificate
June 1, 2026 - July 4, 2026Google Analytics Certification
April 1, 2026 - July 4, 2026Social Media Marketing Strategy and Optimization
April 1, 2026 - July 4, 2026AI-Powered Performance Ads Certification
April 1, 2026 - July 4, 2026Generative AI for Digital Marketers
April 1, 2026 - July 4, 2026Email Marketing Professional Certificate
April 1, 2026 - July 4, 2026Industry Experience
Retail, Software & Internet, Media & Entertainment, Consumer Goods, Professional Services
Experience Level
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