Performance Marketing & Growth Marketing Specialist with 9+ years of experience helping B2B SaaS, technology, eCommerce, and service-based businesses generate qualified leads and accelerate revenue growth. I specialize in Google Ads, LinkedIn Ads, Meta Ads, SEO, Conversion Rate Optimization (CRO), Marketing Automation, Google Analytics 4 (GA4), Google Tag Manager (GTM), and data-driven campaign optimization. Throughout my career, I have managed multi-channel marketing campaigns across the UK, USA, UAE, Canada, and other international markets, delivering measurable business outcomes. My experience includes demand generation, lead nurturing, funnel optimization, audience segmentation, A/B testing, attribution analysis, and marketing analytics to maximize ROI. I focus on building scalable acquisition strategies that increase qualified pipeline, lower customer acquisition costs, and improve conversion rates. Whether launching new campaigns or optimizing existing ones, I combine analytical thinking with strategic execution to help businesses achieve sustainable growth. Core Expertise: Performance Marketing • Growth Marketing • Google Ads • LinkedIn Ads • Meta Ads • SEO • CRO • GA4 • GTM • Marketing Automation • Lead Generation • B2B SaaS Marketing • Demand Generation • Analytics • A/B Testing

Fahad Sajid

Performance Marketing & Growth Marketing Specialist with 9+ years of experience helping B2B SaaS, technology, eCommerce, and service-based businesses generate qualified leads and accelerate revenue growth. I specialize in Google Ads, LinkedIn Ads, Meta Ads, SEO, Conversion Rate Optimization (CRO), Marketing Automation, Google Analytics 4 (GA4), Google Tag Manager (GTM), and data-driven campaign optimization. Throughout my career, I have managed multi-channel marketing campaigns across the UK, USA, UAE, Canada, and other international markets, delivering measurable business outcomes. My experience includes demand generation, lead nurturing, funnel optimization, audience segmentation, A/B testing, attribution analysis, and marketing analytics to maximize ROI. I focus on building scalable acquisition strategies that increase qualified pipeline, lower customer acquisition costs, and improve conversion rates. Whether launching new campaigns or optimizing existing ones, I combine analytical thinking with strategic execution to help businesses achieve sustainable growth. Core Expertise: Performance Marketing • Growth Marketing • Google Ads • LinkedIn Ads • Meta Ads • SEO • CRO • GA4 • GTM • Marketing Automation • Lead Generation • B2B SaaS Marketing • Demand Generation • Analytics • A/B Testing

Available to hire

Performance Marketing & Growth Marketing Specialist with 9+ years of experience helping B2B SaaS, technology, eCommerce, and service-based businesses generate qualified leads and accelerate revenue growth.

I specialize in Google Ads, LinkedIn Ads, Meta Ads, SEO, Conversion Rate Optimization (CRO), Marketing Automation, Google Analytics 4 (GA4), Google Tag Manager (GTM), and data-driven campaign optimization.

Throughout my career, I have managed multi-channel marketing campaigns across the UK, USA, UAE, Canada, and other international markets, delivering measurable business outcomes. My experience includes demand generation, lead nurturing, funnel optimization, audience segmentation, A/B testing, attribution analysis, and marketing analytics to maximize ROI.

I focus on building scalable acquisition strategies that increase qualified pipeline, lower customer acquisition costs, and improve conversion rates. Whether launching new campaigns or optimizing existing ones, I combine analytical thinking with strategic execution to help businesses achieve sustainable growth.

Core Expertise: Performance Marketing • Growth Marketing • Google Ads • LinkedIn Ads • Meta Ads • SEO • CRO • GA4 • GTM • Marketing Automation • Lead Generation • B2B SaaS Marketing • Demand Generation • Analytics • A/B Testing

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate

Work Experience

Digital Marketing Specialist at Adforce Solutions
February 2, 2026 - Present
Executed SEO, SEM, Google Ads, and paid social campaigns to increase website traffic, lead generation, and online visibility. Planned and managed social media marketing campaigns across multiple platforms, increasing audience engagement by 40%. Optimized landing pages, website content, and conversion funnels to improve conversion rates and user experience. Collaborated with development, design, and content teams to deliver integrated digital marketing campaigns aligned with business goals.
Digital Marketing Specialist at Adforce Solutions Digital
February 2, 2026 - Present
Execute SEO, SEM, Google Ads, and paid social campaigns to increase website traffic, lead generation, and online visibility. Plan and manage social media marketing campaigns across multiple platforms, improving audience engagement by 40%. Optimize landing pages, website content, and conversion funnels to improve conversion rates and user experience. Collaborate with development, design, and content teams to implement integrated digital marketing campaigns aligned with business goals.
Marketing Project Manager at nullBrainer
December 31, 2023 - July 23, 2025
Oversaw the planning, execution, and delivery of diverse digital projects, ensuring alignment with client goals, timelines, and budgets. Acted as the main liaison between cross-functional teams, including design, development, marketing, and stakeholders, to deliver high-quality results and scalable solutions.
Marketing Project Manager at Accenture
September 1, 2023 - January 1, 2026
Led cross-functional teams to deliver integrated digital marketing and multi-channel campaign initiatives for Fortune 500 clients. Developed and executed data-driven marketing strategies to improve campaign performance, customer engagement, and overall ROI. Managed project planning, stakeholder communication, resource allocation, and campaign execution to ensure timely delivery. Implemented AI-powered workflow improvements and enhanced project tracking processes, improving operational efficiency and delivery performance. Collaborated with marketing, creative, and technical teams to align campaign execution with business objectives.
Marketing Project Manager at Accenture Marketing
September 1, 2023 - January 1, 2026
Lead cross-functional teams delivering integrated digital marketing and multi-channel campaign initiatives for Fortune 500 clients. Develop and execute data-driven marketing strategies to improve campaign performance, customer engagement, and overall ROI. Manage project planning, stakeholder communication, resource allocation, and campaign execution while ensuring timely delivery. Implement AI-powered workflow improvements and project tracking processes to increase operational efficiency and delivery performance. Collaborate with marketing, creative, and technical teams to align campaign execution with business objectives.
Senior Technical Project Manager at Voltro by Falkenherz
September 1, 2023 - Present
Led complex, cross-functional digital projects with a focus on performance marketing, product development, & client success across diverse industries including eCommerce, SaaS, and real estate. Directed internal teams and external vendors to ensure timely, high-impact project delivery aligned with business goals.
Marketing Manager at txend
August 31, 2022 - July 23, 2025
Led the end-to-end planning, execution, and optimization of digital marketing strategies across multiple platforms. Focused on driving brand awareness, customer acquisition, and revenue growth through performance marketing, content, SEO, & analytics.
Project Coordinator at Beaconhouse School System
June 30, 2021 - July 23, 2025
Managed timelines, stakeholder communication, and resource allocation for programs aimed at enhancing student outcomes and institutional performance.
Digital Marketing Manager at General Motors
March 1, 2020 - August 1, 2023
Directed end-to-end digital marketing strategies across SEO, SEM, paid media, social media, and content marketing channels. Managed annual advertising budgets exceeding $1M while optimizing campaign performance and maximizing return on investment. Increased lead generation by 45% and improved digital engagement by 35% through strategic audience targeting and campaign optimization. Executed Google Ads, Meta Ads, and performance marketing campaigns focused on customer acquisition and revenue growth. Partnered with sales and product teams to align marketing initiatives with business growth goals.
Digital Marketing Manager at General Motors Digital
March 1, 2020 - August 1, 2023
Direct end-to-end digital marketing strategies across SEO, SEM, paid media, social media, and content marketing channels. Manage annual advertising budgets exceeding $1M while optimizing campaign performance and maximizing return on investment. Increase lead generation by 45% and improve digital engagement by 35% using strategic audience targeting and campaign optimization. Execute Google Ads and Meta Ads performance marketing campaigns focused on customer acquisition and revenue growth. Partner with sales and product teams to align marketing initiatives with business growth goals.
President Marketing Operations at COMSATS
March 31, 2019 - July 23, 2025
Managed a cross-functional team, coordinated high-impact university events, and collaborated with faculty & administration to improve student engagement.
Marketing Project Manager at Emblem Technologies
September 1, 2018 - March 1, 2020
Deliver 20+ digital marketing, branding, and web development projects from planning through successful execution. Improve operational efficiency by implementing agile project management methodologies and optimizing delivery workflows. Serve as primary client liaison managing project scope, stakeholder expectations, and communication across the project lifecycle. Coordinate with designers, developers, and marketing teams to ensure high-quality project delivery and customer satisfaction.

Education

Bachelors Degree at Comsats
March 1, 2015 - March 31, 2019
Bachelor's Degree in Computer Science at COMSAT S University
January 11, 2030 - July 21, 2026
Bachelor's Degree in Computer Science at COMSATs University
January 11, 2030 - July 21, 2026

Qualifications

Google Digital Marketing & E-commerce Professional Certificate
January 1, 2022 - July 21, 2026
Google Analytics (GA4) Certification
January 1, 2024 - July 21, 2026
HubSpot Website Optimization Certification
January 1, 2024 - July 21, 2026
Google Digital Marketing & E-commerce Professional Certificate
January 11, 2030 - July 21, 2026
Google Analytics (GA4) Certification
January 11, 2030 - July 21, 2026
HubSpot Website Optimization Certification
January 11, 2030 - July 21, 2026

Industry Experience

Real Estate & Construction, Software & Internet, Retail, Education, Healthcare, Financial Services, Professional Services, Other, Media & Entertainment