I turn complex ideas into clear visual narratives and human-centered experiences across digital, physical, and brand touchpoints.

Fara Di Noto

I turn complex ideas into clear visual narratives and human-centered experiences across digital, physical, and brand touchpoints.

Available to hire

I turn complex ideas into clear visual narratives and human-centered experiences across digital, physical, and brand touchpoints.

Language

English
Fluent

Work Experience

Brand & Digital Experiential Designer at Morty
December 31, 2024 - Present
Led brand evolution and scalable digital experience systems across product and interactive environments. Implemented AI-assisted design workflows that reduced production time by 27% and enabled rapid concept iteration, while aligning digital experiences with platform storytelling and leadership goals.
Marketing Graphic Designer, Events at Rocket Mortgage
January 1, 2018 - January 1, 2025
Designed experiential environments for 25+ brand activations annually, scaling modular trade show environments from tabletop displays to 40×40 ft booths across national shows. Produced spatial layouts, 3D models, renders; presented concepts to executives; translated brand narratives into immersive multi-room environments; boosted booth traffic and engagement.
Graphic & Experiential Designer at Freelance
January 1, 2017 - Present
Led end-to-end experiential activations across pop-ups and branded environments from concept through on-site installation. Created large-format environmental graphics, signage systems, and spatial renders; collaborated with clients and vendors; developed modular visual systems for multi-location programs.
Event Designer & Coordinator at Oakland University Office of Events
December 31, 2014 - December 31, 2017
Designed spatial layouts and wayfinding across campus venues; coordinated vendor teams for load-in, live operations, and strike; produced environmental graphics and signage reinforcing program identity across distributed venues.

Education

Master of Arts in Organizational Leadership at University of Massachusetts
January 11, 2030 - April 13, 2026
Bachelor of Arts in Graphic Design at Oakland University
January 11, 2030 - April 13, 2026

Qualifications

UX Design Certificate
January 11, 2030 - April 13, 2026
Google AI Essentials Certificate
January 11, 2030 - April 13, 2026
ANA Marketing Professional
January 11, 2030 - April 13, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Other