Over 7 years of professional experience in marketing, campaign management, and media production, with a
strong background in developing and executing marketing strategies from initial concept creation to full
implementation, including organization, logistics, coordination of activities, and strategic planning.
Experienced in leading integrated campaigns across digital, social media, OOH, and traditional channels while
ensuring consistency in brand communication and market positioning. Skilled in public relations, media
communication, press conference organization, media monitoring, and stakeholder management, with
extensive experience coordinating activities between field teams, partner organizations, agencies, and
external collaborators.
Strong communication and relationship-building skills developed through collaboration with multiple
international companies and partners on the creation of audio and video commercials, branded campaigns,
and promotional activations. Adept at managing social media communication, influencer collaborations,
content development, and cross-functional coordination in fast-paced environments. Possesses advanced
analytical and strategic thinking abilities, with experience in market research, sales forecasting, campaign
performance analysis, and data-driven decision making through systems such as ORACLE. Recognized for
creativity in campaign development, strong understanding of consumer behavior and target audiences, and
the ability to create engaging, results-oriented content tailored to various platforms and markets. Highly
organized, adaptable, and capable of independently managing complex projects while maintaining a strong
focus on business growth, operational efficiency, and brand development.
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