Head of Marketing at NetVois

Led multi-vertical group in telecom technology, consumer marketplaces, and sports retail; developed and executed marketing strategies, managed digital advertising in marketplaces (Google Ads, Meta Ads), oversaw product catalog, SEO, PPC, cross-promotions for Falabella, Ripley, Linio, Diners Club and 15+ other e-commerce players; strong leadership and CRM automation; drove growth and go-to-market initiatives.

Marketing Coordinator at Grupo Deltron

Led marketing for a leading tech wholesaler; planned and executed 360° marketing campaigns (Cyber Day, Black Friday, Cyber Monday); managed $50k budget; led 4-person team; built partnerships with vendors; analyzed KPIs using Google Analytics and Data Studio to drive growth.

Marketing Analyst at Clinica Continental

Managed multi-channel marketing plans; strengthened brand positioning; PR actions in TV, radio, press, digital and OOH; led 2-person team; managed Meta Ads and Google Ads campaigns focusing on acquisition and conversion; managed a $63k annual budget.

Head of Marketing at NeoSecure by SEK

Leading cybersecurity company in LATAM with 25+ years of experience; implemented marketing plan, managed local budget of $250k+, executing comprehensive communications strategies to elevate brand and drive funnel; drove sales pipeline, lead acquisition/conversion, and CRM automation; achieved 77% sales growth in 2024; generated MQL/SQL dashboards; developed co-marketing strategies and positioned within partner ecosystem.

Marketing Lecturer at Escuela de Negocios ENEI

Institution specialized in academic and professional training of leaders and entrepreneurs; delivered 15 sessions to 15 students; designed a specialized program in Digital Marketing; organized webinars to generate demand; achieved 15% attendee enrollment in the program.

Marketing Assistant at Falkenrot Group S.A.C.

Corporate training firm delivering programs in occupational and professional development; implemented B2B lead generation strategies through educational content (white papers, webinars, blog posts) and targeted HR/safety campaigns; organized events in Lima and provinces; managed a yearly budget of around $90k.

Marketing Assistant at IPM - Instituto Peruano de Marketing

Educational institution in Peru specializing in marketing, business and digital strategies; created and tracked customer service and client satisfaction indicators; provided insights for continuous improvement; prepared daily sales reports; supported internal communications and corporate events planning and execution.

Head of Marketing at NetVoss

Led marketing for a multi-vertical telecom technology, consumer marketplaces, and sports retail group; developed and executed the marketing plan; implemented and optimized digital advertising across Google Ads, Meta Ads, LinkedIn, TikTok, and Emblue; managed email, onsite optimization, landing pages, pop-ups, and NPS initiatives; oversaw marketplace management, catalog, SEO, PPC, and cross-promotions with major Peruvian retailers such as Falabella, Ripley, Linio, and Dinners Club, plus 15+ more.

Marketing Coordinator at Grupo Delta Tron

Led a four-person team; ensured presence in marketplaces; established strategic partnerships and vendor negotiations; managed 360° marketing campaigns (Cyber Day, Black Friday, Cyber Monday); administered a $50k monthly budget and tracked KPIs.

Marketing Analyst at Clínica Continental

Private clinic specializing in plastic surgery, aesthetic dermatology, and hair restoration; managed multi-channel marketing and cross-promotions across PR, TV, radio, print, digital, and OOH; led a small team and managed a $63k yearly budget; created dashboards and KPIs using Google Analytics and Data Studio.

Marketing Assistant at Instituto Peruano de Marketing (IPM)

Educational institution focusing on marketing; created and tracked customer service and client satisfaction indicators; produced daily sales reports; supported internal communications and planning of corporate events.

Marketing Lecturer at Escuela de Negocios Innovación (ENEI)

Delivered lectures on Digital Marketing; designed a specialized program in Strategic Digital Marketing, Branding, Content Marketing, and Meta Ads; organized webinars to generate demand and enrollments for 15 students per session.

Head of Marketing at NetVoiss

Multi-vertical group in telecom technology, consumer marketplaces, and sports retail. Developed the marketing plan, created and executed marketing strategies tailored to each brand; implemented and optimized digital advertising across marketplaces (Google Ads, Meta Ads, LinkedIn, TikTok), emailing, onsite, landing pages, popups, NPS, and web connect. Managed marketplace operations (product catalog, SEO, PPC, cross-promotions for major players in Peru such as Falabella, Ripley, Linio, Dinners Club, and 15+ others). Led a 4-person team; built strategic partnerships and negotiated with vendors.

Marketing Lecturer at Escuela de Negocios Innovación - ENEI

Institution specialized in academic and professional training of leaders and entrepreneurs. Delivered 15 sessions to 15 students and designed a specialized program in Digital Marketing. Created a course on Strategic Digital Marketing, Branding, Content Marketing and Meta Ads. Organized webinars to generate demand, achieving 15% enrollment of attendees into the program.