I'm Faye Bautista, a creative generalist, startup operator & fractional strategist working remote for 4+ years. I've worked cross-functionally with startups, agencies, and solo founders on marketing, operations & strategic oversight. Currently on a mission to turn scrappy ideas into structured momentum. Certified in: ➡️ HubSpot Inbound & Content Marketing ➡️ Lean Six Sigma (White & Yellow Belt – AIGPE) ➡️ AI Fundamentals (Databricks, Google, AIGPE, Claude & more) Have worked for: ➡️ Early-stage startups: employing lean startup methodologies as a VA ➡️ Agencies: marketing agency (social/ads copywriting) and travel agency (operations) ➡️ SMEs, solo founders, entrepreneurs: 1-1 as a remote right-hand Currently learning the basics: ➡️ Vibe Coding or No-Code/Low-Code Prototypes (Lovable, Replit, etc.) ➡️ Constantly upskilling as a T-shaped generalist learner Happy to connect and build impactful things together ⚡…

Faye Bautista

I'm Faye Bautista, a creative generalist, startup operator & fractional strategist working remote for 4+ years. I've worked cross-functionally with startups, agencies, and solo founders on marketing, operations & strategic oversight. Currently on a mission to turn scrappy ideas into structured momentum. Certified in: ➡️ HubSpot Inbound & Content Marketing ➡️ Lean Six Sigma (White & Yellow Belt – AIGPE) ➡️ AI Fundamentals (Databricks, Google, AIGPE, Claude & more) Have worked for: ➡️ Early-stage startups: employing lean startup methodologies as a VA ➡️ Agencies: marketing agency (social/ads copywriting) and travel agency (operations) ➡️ SMEs, solo founders, entrepreneurs: 1-1 as a remote right-hand Currently learning the basics: ➡️ Vibe Coding or No-Code/Low-Code Prototypes (Lovable, Replit, etc.) ➡️ Constantly upskilling as a T-shaped generalist learner Happy to connect and build impactful things together ⚡…

Available to hire

I’m Faye Bautista, a creative generalist, startup operator & fractional strategist working remote for 4+ years. I’ve worked cross-functionally with startups, agencies, and solo founders on marketing, operations & strategic oversight.

Currently on a mission to turn scrappy ideas into structured momentum.

Certified in:
➡️ HubSpot Inbound & Content Marketing
➡️ Lean Six Sigma (White & Yellow Belt – AIGPE)
➡️ AI Fundamentals (Databricks, Google, AIGPE, Claude & more)

Have worked for:
➡️ Early-stage startups: employing lean startup methodologies as a VA
➡️ Agencies: marketing agency (social/ads copywriting) and travel agency (operations)
➡️ SMEs, solo founders, entrepreneurs: 1-1 as a remote right-hand

Currently learning the basics:
➡️ Vibe Coding or No-Code/Low-Code Prototypes (Lovable, Replit, etc.)
➡️ Constantly upskilling as a T-shaped generalist learner

Happy to connect and build impactful things together ⚡

See more

Language

English
Fluent

Work Experience

Communications Lead at Taotter Corp.
February 15, 2022 - May 15, 2023
Assisted startup clients across the US and MENA region; supported startup early operations for client acquisitions through high-touch strategic ops, deal proposal design and marketing initiatives
Client Success & Sales Lead at Taotter Corp.
June 16, 2023 - May 15, 2024
Helped with marketing-led operations and client delivery across Taotter’s concierge-style startup support model as they gathered pre-seed funding of $110k; helped develop and define initiatives to try and scale concierge agency arm and manage client pipeline pre-platform
Creative Associate (Social Media & Ads Copywriting) at Eight Media Online Solutions PH
July 15, 2024 - February 15, 2025
Worked with cross-functional team to deliver content and data-driven strategy for 10+ brands (local and US-based), specifically organic content; Created social media content calendar copies, net new asset copies for Facebook and Google ads; Helped maintain and manage the monthly ERR targets for brands across pipeline (4~12%) monthly; Provided strategic oversight and recommendations
Travel Admin & Operations Assistant at Meaningful Travels Greenland
June 15, 2024 - February 15, 2025
Supported managing partner as day-to-day operations assistant for cruise tour excursions (seasonal deployment for tour support logistics, vendor management); Supported in creation of workflows, SOPs and creative/operational assets for operational scale; Core remote communication for vendor, suppliers, stakeholders for business development operations
Operations Assistant/Specialist at Bris Avrohom of Fair Lawn
March 15, 2025 - June 15, 2025
Managed backend operations via ShulCloud, including SOP creation, registration workflows, and recurring reports for different verticals under the synagogue; Built semi-automated Google Sheets + Apps Script systems for payments, budgeting, and staffing; Led day-to-day remote operations support across preschool, summer camp, and Jewish holiday events; Created marketing assets: flyers, landing pages, and multi-channel social campaigns for functions: Bris Avrohom of Fair Lawn (jewishfairlawn.org), Fair Lawn Jewish Day Camp (fairlawncamp.com), Alef PreSchool (alefschool.com)
Marketing Operations Specialist (Sales Associate) at Sprint Milestone Ltd.
October 15, 2025 - February 15, 2026
Lead support for partner marketing campaigns management and execution (SG/HK/MY); Helped to develop marketing operations playbook draft for APAC partner campaigns delivery; Led data governance for email campaigns, marketing research and B2B strategy development; Tried out B2B social media content creation, email marketing campaign execution & analytics
Marketing & TOFU Engagements Lead at Leansprintr [by Taotter Corp.]
March 15, 2026 - June 15, 2026
Led end-to-end organic marketing efforts for acquisition; Full end-to-end lead for social media content from ideation/production to scheduling and engagement, designed the core landing pages, marketing collaterals and initiatives for acquisition Currently on freelance project-based engagements as partner (“operator” for startup founders) → from Jun 2026 to present

Education

Senior High School Diploma at University of the Philippines Rural High School
June 15, 2017 - June 15, 2019
STEM Strand; Graduated With Honors
Bachelor of Arts, Business Administration at University of the People (WASC Accredited Institution)
June 16, 2025 - June 16, 2026
Ongoing self-paced online college
Bachelor of Science, Molecular Biology & Biotechnology at University of the Philippines Diliman
June 15, 2019 - June 16, 2021
Shifted to BA Speech Communication; opted out

Qualifications

Databricks Academy Accreditation
February 1, 2026 - June 16, 2026
https://credentials.databricks.com/bab35e45-de92-4f44-baeb-eb1c552ba339#acc.BVf7uxG6
AIGPE Certified Lean Six Sigma White Belt
August 25, 2024 - June 16, 2026
https://digitalcredentials.aigproexcellence.com/en/verify/86199612936727
AIGPE Certified Lean Six Sigma Yellow Belt
January 4, 2026 - June 16, 2026
https://digitalcredentials.aigproexcellence.com/en/verify/08555716561978
AIGPE Certified AI-Powered Prompting Specialist
December 31, 2025 - June 16, 2026
https://digitalcredentials.aigproexcellence.com/en/verify/31823333530479
HubSpot Inbound Certified
August 18, 2024 - September 17, 2026
https://app.hubspot.com/academy/achievements/snmlx0h9/en/1/fae-mariam-cueto/inbound
HubSpot Content Marketing Certified
June 30, 2025 - July 30, 2027
https://app.hubspot.com/academy/achievements/x924spht/en/1/fae-mariam-cueto/content-marketing
Anthropic - Claude 101
March 18, 2026 - June 16, 2026
https://verify.skilljar.com/c/xifbrieiog3s
Anthropic - AI Fluency: Frameworks and Foundations
March 18, 2026 - June 16, 2026
https://verify.skilljar.com/c/bovwr8zskxoi

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Financial Services, Travel & Hospitality, Consumer Goods, Retail, Wholesale & Distribution
    SEO & Conversion Optimization for High-Traffic Blog Content

    Luxury Leaf LLC — SEO Blog Optimization

    Optimized a high-traffic blog (~1K monthly organic visits) into a conversion-focused content system by improving SEO structure, readability, and product discovery pathways.

    Services

    • SEO Strategy
    • Conversion Rate Optimization (CRO)
    • Content Structure Optimization
    • Internal Linking Strategy

    Outcome
    The optimized blog post increased from approximately ~5K to ~17K views, while also improving downstream engagement through increased product page navigation via embedded CTAs and improved internal linking structure.

    The blog transitioned from a passive SEO asset into an active acquisition and conversion channel.

    Tools Used

    • Wix (On-page SEO optimization)
    • Wix Analytics
    • Flesch Reading Ease (readability optimization)

    Live Article

    [View Original Blog Post](https://www.twine.net/signin

    Selah (Rapid Idea Prototyping & Landing Page Design)

    Selah

    Designed the product strategy, user journey, and launch experience for a faith-based platform helping people find biblical context, prayer support, and community during moments of spiritual struggle.

    Services

    • Product Strategy
    • UX Design
    • Information Architecture
    • Landing Page Design
    • AI-Assisted Development

    Outcome
    Delivered a high-fidelity waitlist experience and product framework that transformed an abstract concept into an implementation-ready product vision.

    Explore the Product

    [View Selah Live Prototype](https://www.twine.net/signin

    Travel Agency Loan Grant Bank Application Pitch & Framework

    Meaningful Travels Greenland

    Built a lender-ready growth strategy and financial narrative for a Greenlandic tourism operator seeking expansion funding.

    Services

    • Financial Modelling
    • Business Strategy
    • Grant & Loan Applications
    • Growth Planning

    Outcome
    Approved for a loan grant providing two years of runway and funding for operational scaling initiatives.