Hi, I’m Francesca Cronan. I’m a senior manager in the commercial arts sector with nine years of marketing experience and a track record of building brands and audiences through integrated campaigns. I hold a Distinction MA in History of Art with Photography and a BA in Media Practice & Theory (with marketing emphasis). I’ve led exhibitions, coordinated events, and driven digital transformations for galleries and arts organisations. I’m currently based in Vancouver.…

Francesca Cronan

Hi, I’m Francesca Cronan. I’m a senior manager in the commercial arts sector with nine years of marketing experience and a track record of building brands and audiences through integrated campaigns. I hold a Distinction MA in History of Art with Photography and a BA in Media Practice & Theory (with marketing emphasis). I’ve led exhibitions, coordinated events, and driven digital transformations for galleries and arts organisations. I’m currently based in Vancouver.…

Available to hire

Hi, I’m Francesca Cronan. I’m a senior manager in the commercial arts sector with nine years of marketing experience and a track record of building brands and audiences through integrated campaigns. I hold a Distinction MA in History of Art with Photography and a BA in Media Practice & Theory (with marketing emphasis). I’ve led exhibitions, coordinated events, and driven digital transformations for galleries and arts organisations. I’m currently based in Vancouver.

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Language

English
Fluent

Work Experience

Senior Manager, SOL.LDN at Huxley-Parlour Gallery
January 1, 2023 - October 1, 2025
Led the strategic, creative, and operational direction of SOL.LDN, increasing brand visibility, engagement, and commercial performance through integrated creative and marketing activity. Oversaw exhibitions, marketing, advertising, programming, artist liaison, sales, art direction, website management, and finances, while managing a team of gallery assistants.
Senior Representative at Atlas Gallery
November 1, 2017 - December 1, 2022
Represented one of London’s leading photography galleries for five years; developed expertise in event coordination, marketing and photographic curation; led digital transformation and managed marketing, website, and social media.
Curatorial Placement, Photographs at Victoria & Albert Museum
April 1, 2019 - July 1, 2019
Assisted with curatorial tasks for photography, contributed to acquisitions and cataloging, and supported exhibition development.
Writer at Lens Culture
August 1, 2016 - June 1, 2017
Wrote articles and interviews for LensCulture, contributing feature pieces and building a global online readership.
Writer at Vice
March 1, 2016 - May 1, 2016
Pitched artists, conducted interviews, and wrote articles for the photography section.
Marketing Co-ordinator at IC Visual Lab
December 1, 2016 - November 1, 2017
Handled marketing for a photography organization; produced newsletters, social media content, press releases, and promoted events and exhibitions.
Editorial Intern at Magnum Photos
May 1, 2015 - July 1, 2015
Assisted with press releases, artist statements, video interviews, archive research, and licensing information for image use.

Education

Master of Arts in History of Art with Photography (Distinction) at Birkbeck, University of London
January 1, 2018 - January 1, 2020
Bachelor of Arts with Honors in Media Practice & Theory (Marketing) at University of Sussex, Brighton
January 1, 2011 - January 1, 2014
Indigenous Canada MOOC at University of Alberta (Online)
January 1, 2026 - February 5, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Education