Hello, I’m Federica Ungaro, a luxury hospitality creative brand designer and concept developer. I craft brands and immersive experiences that forge emotional connections, blending branding, interior concept, and storytelling for restaurants, hotels, wellness, and lifestyle brands. Based in Encinitas, CA, I run Federica Ungaro Designs, collaborating with architects, designers and clients across CA, Mexico, and Costa Rica. My practice spans brand identity, packaging, menu design, digital graphics, and interior concept visuals.

Federica Ungaro

Hello, I’m Federica Ungaro, a luxury hospitality creative brand designer and concept developer. I craft brands and immersive experiences that forge emotional connections, blending branding, interior concept, and storytelling for restaurants, hotels, wellness, and lifestyle brands. Based in Encinitas, CA, I run Federica Ungaro Designs, collaborating with architects, designers and clients across CA, Mexico, and Costa Rica. My practice spans brand identity, packaging, menu design, digital graphics, and interior concept visuals.

Available to hire

Hello, I’m Federica Ungaro, a luxury hospitality creative brand designer and concept developer. I craft brands and immersive experiences that forge emotional connections, blending branding, interior concept, and storytelling for restaurants, hotels, wellness, and lifestyle brands.

Based in Encinitas, CA, I run Federica Ungaro Designs, collaborating with architects, designers and clients across CA, Mexico, and Costa Rica. My practice spans brand identity, packaging, menu design, digital graphics, and interior concept visuals.

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Language

Portuguese
Intermediate
Spanish; Castilian
Fluent
French
Advanced
English
Fluent

Work Experience

Creative Designer & Concept Creator at FEDERICA UNGARO
January 1, 2012 - Present
Head Brand Designer and Art Director for her independent practice, developing branding and interior concepts for clients in California, Mexico, and Costa Rica since 2012.
Business Owner at Boho House + Caravanna Boutique
February 1, 2024 - February 1, 2024
Owner of a concept house and boutique in Caracas, overseeing brand design, interior concept, wellness spaces, and events; operated until sale to an investor in February 2024.
Restaurant Branding & Concept Designer at MY Studio ID
March 1, 2020 - Present
Head Brand Designer & Concept Designer responsible for brand development and interior concept collaboration with architects and interior designers; delivered Brand Identity Book and 3D interior concepts for restaurant and hospitality clients.
Creative Designer & Concept Creator at Federica Ungaro Designs
January 1, 2012 - Present
Head Brand Designer and Art Director of my own business, working as an independent contractor since 2012. Served clients in California, Mexico, and Costa Rica. My diverse clientele includes restaurant and hotel owners, wellness centers, beauty brands, food products, lifestyle, and more. I develop brand identities and interior concepts, deliver concept visuals with proposed materials, 3D renderings, and create Brand Identity Books that encompass logo, color palette, typography, menu design, uniforms, signage, packaging, social media graphics, website, and more.
Restaurant Branding & Concept Designer at MY Studio ID
February 1, 2024 - Present
Head Brand Designer & Concept Designer overseeing brand and concept development for restaurant and hospitality clients. Responsibilities include conducting client interviews, defining concepts (style, color, materials), delivering concept visuals and 3D interior renderings, and producing Brand Identity Books covering logo, color, typography, menus, uniforms, signage, packaging, social media, and website.

Education

Bachelor's degree at Instituto de Diseño, Caracas & Milan
January 11, 2030 - December 9, 2025
Certificate: Basics of architecture & layout at California State University, San Marcos
January 11, 2030 - December 9, 2025
Master's degree at Healing Hands School of Holistic Health, San Diego
January 11, 2030 - December 9, 2025
Associate's degree in English as a second Language at Mira Costa College, Oceanside
January 11, 2030 - December 9, 2025
Associate's degree in French Studies at Sorbonne Université, Paris
January 11, 2030 - December 9, 2025
Bachelor's degree: Graphic Design & Branding at Instituto de Diseño, Caracas & Milan
January 11, 2030 - December 9, 2025
Certificate: Basics of architecture & layout at California State University, San Marcos
January 11, 2030 - December 9, 2025
Masters degree: Holistic Health and Hospitality at Healing Hands School of Holistic Health, San Diego
January 11, 2030 - December 9, 2025
Associate's degree: English as second Language at Mira Costa College, Oceanside
January 11, 2030 - December 9, 2025
Associate's degree: French Studies at Sorbonne Université, Paris
January 11, 2030 - December 9, 2025

Qualifications

Certificate: Basics of architecture & layout
January 11, 2030 - December 9, 2025

Industry Experience

Travel & Hospitality, Media & Entertainment, Professional Services, Retail, Consumer Goods, Other