I’m Federico De Patta, a marketing expert with 4 years of experience driving over €2M in revenue. I’m tri-lingual (Italian, Spanish, English) and excel at managing high-performing campaigns on Facebook, TikTok, and Snapchat, with monthly budgets exceeding €100K. I’ve supported brand launches and market expansions, including HexClad’s entry into Germany, while coordinating with multi‑channel media buying teams to deliver consistently strong results. I love building scalable strategies from scratch, translating data into actionable steps, and crafting punchy, high-impact creatives in collaboration with designers. I’m keen on leading with clear KPIs, optimizing for ROAS and retention, and sharing best practices to elevate team performance and client outcomes.

Federico De Patta

I’m Federico De Patta, a marketing expert with 4 years of experience driving over €2M in revenue. I’m tri-lingual (Italian, Spanish, English) and excel at managing high-performing campaigns on Facebook, TikTok, and Snapchat, with monthly budgets exceeding €100K. I’ve supported brand launches and market expansions, including HexClad’s entry into Germany, while coordinating with multi‑channel media buying teams to deliver consistently strong results. I love building scalable strategies from scratch, translating data into actionable steps, and crafting punchy, high-impact creatives in collaboration with designers. I’m keen on leading with clear KPIs, optimizing for ROAS and retention, and sharing best practices to elevate team performance and client outcomes.

Available to hire

I’m Federico De Patta, a marketing expert with 4 years of experience driving over €2M in revenue. I’m tri-lingual (Italian, Spanish, English) and excel at managing high-performing campaigns on Facebook, TikTok, and Snapchat, with monthly budgets exceeding €100K. I’ve supported brand launches and market expansions, including HexClad’s entry into Germany, while coordinating with multi‑channel media buying teams to deliver consistently strong results.

I love building scalable strategies from scratch, translating data into actionable steps, and crafting punchy, high-impact creatives in collaboration with designers. I’m keen on leading with clear KPIs, optimizing for ROAS and retention, and sharing best practices to elevate team performance and client outcomes.

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Language

Italian
Fluent
Spanish; Castilian
Advanced
English
Advanced

Work Experience

Paid Media Expert at Media Vibe
January 31, 2025 - October 10, 2025
Generated €240K in revenue over 6 months with ROAS of 2-2.5; scaled campaigns to €3-4K daily spend; crafted strategic briefs with designers; mentored a small team of two media buyers; led multi-channel campaigns across Facebook, TikTok, and Snapchat; optimized budgets and creatives for high-impact results; focused on ROAS optimization and cross-channel alignment.
Digital Marketing Coordinator at Advice Me S.r.l.
July 31, 2023 - October 10, 2025
Managed up to €45K/month in ad spend across Facebook, TikTok, and Snapchat; built and optimized multi-channel campaigns; trained and mentored a team of ad buyers; developed robust creative briefs and messaging; scaled client acquisition with cost-efficiency.
Marketing Executive Intern at Across S.r.l.
August 1, 2021 - October 10, 2025
University-coordinated internship supporting digital marketing activities and campaign execution; gained hands-on experience across multi-channel campaigns and assist in budget tracking and reporting.
Marketing Executive (Internship) at Across S.r.l.
February 1, 2021 - August 31, 2021
Contributed to planning and executing high-performing campaigns on Facebook, TikTok, and Snapchat with monthly budgets exceeding €100K. Supported brand launches and market expansions (e.g., HexClad's expansion into Germany). Collaborated with media buyers to deliver consistently strong results, assisted with optimization, and helped craft punchy, high‑impact creatives in partnership with designers. Aided in structuring strategic briefs and moving campaigns from concept to execution.
Digital Marketing Coordinator at Advice Me S.r.l.
September 1, 2021 - July 31, 2023
Completed a university-coordinated internship, applying and deepening practical knowledge in a real-world setting. Managed multi-channel campaigns across Facebook, TikTok, and Snapchat with up to €45K monthly spend, achieving a ROAS around 2.4 and maintaining stable retention. Led cross-channel campaign optimization and collaborated with designers to produce high-impact creatives aligned with client USP.
Paid Media Expert at Media Vibe
May 1, 2024 - January 31, 2025
Led lead-generation strategies to acquire new clients, generating hundreds of leads and converting them into paying clients. Built and scaled high-spend, multi-channel campaigns, guiding a small team of media buyers. Defined KPI-driven scripts, optimized budgets, and delivered consistently strong results by aligning with the client’s USP and coordinating across channels.

Education

Bachelor's in Business and Management at University of Business and Management
January 1, 2017 - December 31, 2020
Study Abroad at California State University
January 1, 2017 - December 31, 2017
Study Abroad at Christ Church, United Kingdom
January 1, 2018 - December 31, 2018
Bachelor's in Business and Communications at University of Business and Management
January 1, 2017 - January 1, 2020
Study Abroad at California State University
January 1, 2017 - January 1, 2017
Study Abroad at Christchurch, United Kingdom
January 1, 2018 - January 1, 2018

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet